Confiant vs Moat:Which is searched more?
In August 2026, Confiant had more branded searches than Moat among ad verification platforms worldwide. Confiant was estimated to have 5.4K branded searches compared to Moat’s 90, and held a 21.7% Share of Search versus Moat’s 0.36%. These are worldwide searches for English-language branded terms.
Follow Confiant vs Moat and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Confiant or Moat?
Compare the platforms used to verify ad delivery and brand safety. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Confiant, Moat. The figures are in the table below the chart.
View monthly share of search table
| Month | Confiant | Moat |
|---|---|---|
| Oct 2025 | 34.2% | 0.31% |
| Nov 2025 | 34.2% | 0.3% |
| Dec 2025 | 32.4% | 0.34% |
| Jan 2026 | 34.2% | 0.3% |
| Feb 2026 | 29.8% | 0.41% |
| Mar 2026 | 29.7% | 0.5% |
| Apr 2026 | 29.8% | 0.41% |
| May 2026 | 31.1% | 0.42% |
| Jun 2026 | 30.9% | 0.42% |
| Jul 2026 | 27% | 0.35% |
| Aug 2026 | 21.7% | 0.36% |
| Sep 2026 | — | — |
How has the Confiant and Moat comparison changed over the last 12 months?
3 findings
- Confiant was ahead of Moat in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Confiant’s estimated Share of Search among ad verification platforms worldwide moved from 34.2% to 21.7%, and its estimated monthly branded searches moved from 9.9K to 5.4K.
- Across the 11 months ending August 2026, Moat’s estimated Share of Search among ad verification platforms worldwide moved from 0.31% to 0.36%, and its estimated monthly branded searches held steady at 90.
How did search popularity change for ad verification platforms worldwide in August 2026?
1 change
In August 2026, Confiant lost estimated Share of Search among ad verification platforms worldwide, from 27% to 21.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Confiant’s and Moat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.