Brandwave

Common App vs Studyportals:Which is searched more?

In August 2026, Common App had more branded searches than Studyportals among university application platforms worldwide. Common App was estimated to have 1.8M branded searches compared to Studyportals’ 27.1K, and held a 54.1% Share of Search versus Studyportals’ 0.8%. These are worldwide searches for English-language branded terms.

Share of Search among university application platforms worldwide in August 2026Which is more popular in search, Common App or Studyportals?
Common App54.1%1.8M searches
vs
Studyportals0.8%27.1K searches

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Which is more popular in search, Common App or Studyportals?

Compare the platforms students apply to universities through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Common App and Studyportals among university application platforms worldwide, by month

Share of Search by month for Common App, Studyportals. The figures are in the table below the chart.

View monthly share of search table
MonthCommon AppStudyportals
Oct 202576.2%0.5%
Nov 202554.2%0.66%
Dec 202549.2%0.73%
Jan 202644%0.98%
Feb 202643.6%1.4%
Mar 202638.7%1.6%
Apr 202638.4%1.9%
May 202638.4%1.9%
Jun 202633.9%2%
Jul 202643.1%2.1%
Aug 202654.1%0.8%
Sep 2026——

How has the Common App and Studyportals comparison changed over the last 12 months?

How did search popularity change for university application platforms worldwide in August 2026?

  1. In August 2026, Common App overtook UCAS to take the highest estimated Share of Search among university application platforms worldwide, at 54.1%.

  2. In August 2026, Studyportals lost estimated Share of Search among university application platforms worldwide, from 2.1% to 0.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Common App’s and Studyportals’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Common App

1 branded search term

  • common app

Studyportals

1 branded search term

  • studyportals

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.