Brandwave

Coleman vs Napoleon:Which is searched more?

In September 2026, Coleman had more branded searches than Napoleon among gas grill brands worldwide. Coleman was estimated to have 201K branded searches compared to Napoleon’s 109K, and held a 7.7% Share of Search versus Napoleon’s 4.1%. These are worldwide searches for English-language branded terms.

Share of Search among gas grill brands worldwide in September 2026Which is more popular in search, Coleman or Napoleon?
Coleman7.7%201K searches
vs
Napoleon4.1%109K searches

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Which is more popular in search, Coleman or Napoleon?

Compare the gas grill brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Coleman and Napoleon among gas grill brands worldwide, by month

Share of Search by month for Coleman, Napoleon. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidLynxWeberColemanNapoleonTraeger
Oct 202541%26.1%19.6%7.8%2.7%2.9%
Nov 202548.8%20.1%18.6%6%2.4%4%
Dec 202547.4%24.1%16.7%5.9%1.9%4%
Jan 202641.1%25.8%19.4%7.7%2.5%3.4%
Feb 202638.8%24.3%22.8%7.3%3.6%3.3%
Mar 202631%23.7%28.3%7.1%6.7%3.2%
Apr 202627.5%17.5%35.6%6.4%9.5%3.5%
May 202622.5%17.1%39.7%6.3%10.2%4.2%
Jun 202625.8%19.9%33%7.3%9.1%4.9%
Jul 202627.5%21.2%31.8%7.8%8.1%3.5%
Aug 202629.6%22.5%30%8.2%6%3.7%
Sep 202633.6%25.6%25.5%7.7%4.1%3.4%

How has the Coleman and Napoleon comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 12 months ending September 2026: Napoleon took it in April 2026, Coleman took it in August 2026.
  • Across the 12 months ending September 2026, Coleman’s estimated Share of Search among gas grill brands worldwide moved from 7.8% to 7.7%, and its estimated monthly branded searches moved from 246K to 201K.
  • Across the 12 months ending September 2026, Napoleon’s estimated Share of Search among gas grill brands worldwide moved from 2.7% to 4.1%, and its estimated monthly branded searches moved from 86.2K to 109K.

How did search popularity change for gas grill brands worldwide in September 2026?

  1. In September 2026, Napoleon lost estimated Share of Search among gas grill brands worldwide, from 6% to 4.1%.

  2. In September 2026, Coleman lost estimated Share of Search among gas grill brands worldwide, from 8.2% to 7.7%.

Other head-to-heads among gas grill brands

How each brand is measured

Brandwave collects information about searches that people make online using Coleman’s and Napoleon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coleman

1 branded search term

  • coleman

Napoleon

4 branded search terms

  • napoleon barbecue
  • napoleon bbq
  • napoleon gas grill
  • napoleon grill

How the Brand Demand Index is measured

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