Brandwave

Coinbase Wallet vs Exodus:Which is searched more?

In August 2026, Coinbase Wallet had more branded searches than Exodus among cryptocurrency wallets worldwide. Coinbase Wallet was estimated to have 40.5K branded searches compared to Exodus’ 33.1K, and held a 5.2% Share of Search versus Exodus’ 4.3%. These are worldwide searches for English-language branded terms.

Share of Search among cryptocurrency wallets worldwide in August 2026Which is more popular in search, Coinbase Wallet or Exodus?
Coinbase Wallet5.2%40.5K searches
vs
Exodus4.3%33.1K searches

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Which is more popular in search, Coinbase Wallet or Exodus?

Compare the cryptocurrency wallets operators run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Coinbase Wallet and Exodus among cryptocurrency wallets worldwide, by month

Share of Search by month for Coinbase Wallet, Exodus. The figures are in the table below the chart.

View monthly share of search table
MonthCoinbase WalletExodus
Oct 20257.3%4.9%
Nov 20254.1%2.3%
Dec 20256.8%4.5%
Jan 20263.3%2.2%
Feb 20264.3%2.9%
Mar 20266.4%4.3%
Apr 20265.6%4.5%
May 20263.3%2.7%
Jun 20266.1%4.1%
Jul 20264.9%4%
Aug 20265.2%4.3%
Sep 2026——

How has the Coinbase Wallet and Exodus comparison changed over the last 12 months?

How did search popularity change for cryptocurrency wallets worldwide in August 2026?

  1. In August 2026, Ledger overtook Coinbase Wallet to rank 4th among cryptocurrency wallets worldwide, at 9.6%.

  2. Estimated monthly branded searches for Coinbase Wallet worldwide fell 55.2% over 11 measured months, from 90.5K to 40.5K in August 2026.

  3. Estimated monthly branded searches for Exodus worldwide fell 45.3% over 11 measured months, from 60.5K to 33.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Coinbase Wallet’s and Exodus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coinbase Wallet

1 branded search term

  • coinbase wallet

Exodus

1 branded search term

  • exodus wallet

How the Brand Demand Index is measured

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