Brandwave

Coco & Eve vs Jergens:Which is searched more?

In September 2026, Jergens had more branded searches than Coco & Eve among self tanner brands worldwide. Jergens was estimated to have 49.5K branded searches compared to Coco & Eve’s 35.9K, and held a 25.1% Share of Search versus Coco & Eve’s 18.2%. These are worldwide searches for English-language branded terms.

Share of Search among self tanner brands worldwide in September 2026Which is more popular in search, Coco & Eve or Jergens?
Coco & Eve18.2%35.9K searches
vs
Jergens25.1%49.5K searches

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Which is more popular in search, Coco & Eve or Jergens?

Compare the self tanner brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Coco & Eve and Jergens among self tanner brands worldwide, by month

Share of Search by month for Jergens, Coco & Eve. The figures are in the table below the chart.

View monthly share of search table
MonthBondi SandsJergensCoco & Eveb.tanIsle of ParadiseCOOLA
Oct 202534%18.6%24.9%15.2%7%0.15%
Nov 202536.8%16.5%27%13.4%6.3%0.13%
Dec 202538.7%17.3%23.2%14.1%6.6%0.14%
Jan 202634%18.6%25%15.2%7.1%0.18%
Feb 202634%18.6%25%15.2%7.1%0.22%
Mar 202638.6%14.2%23%17.4%6.6%0.31%
Apr 202643.4%13%21.4%15.9%6%0.28%
May 202643.5%13%21.1%15.9%6%0.42%
Jun 202644.8%13.4%21.7%13.4%6.2%0.53%
Jul 202640.7%18.2%20%14.9%5.6%0.58%
Aug 202638.7%21.2%19%14.2%6.5%0.38%
Sep 202637.5%25.1%18.2%13.7%5.2%0.2%

How has the Coco & Eve and Jergens comparison changed over the last 12 months?

  • The lead changed hands once in the 12 months ending September 2026: Jergens took it in August 2026.
  • Across the 12 months ending September 2026, Coco & Eve’s estimated Share of Search among self tanner brands worldwide moved from 24.9% to 18.2%, and its estimated monthly branded searches moved from 54.2K to 35.9K.
  • Across the 12 months ending September 2026, Jergens’ estimated Share of Search among self tanner brands worldwide moved from 18.6% to 25.1%, and its estimated monthly branded searches moved from 40.5K to 49.5K.

How did search popularity change for self tanner brands worldwide in September 2026?

  1. In September 2026, Jergens gained estimated Share of Search among self tanner brands worldwide, from 21.2% to 25.1%.

  2. In September 2026, Coco & Eve lost estimated Share of Search among self tanner brands worldwide, from 19% to 18.2%.

Other head-to-heads among self tanner brands

How each brand is measured

Brandwave collects information about searches that people make online using Coco & Eve’s and Jergens’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coco & Eve

3 branded search terms

  • coco and eve
  • coco eve
  • cocoeve

Jergens

1 branded search term

  • jergens

How the Brand Demand Index is measured

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