Clubessential vs ClubExpress:Which is more popular?
In September 2026, Clubessential and ClubExpress were level in searches among club management software worldwide, with an estimated 1.9K branded searches each, at 0.8% of the total each. When we asked ChatGPT and Google AI Overviews about club management software, Clubessential and ClubExpress each appeared in two of the five answers. ClubExpress was mentioned before Clubessential in two out of three answers.
Who do people search for more?
Clubessential and ClubExpress are searched for about as often as each other.
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
ClubExpress, named ahead of Clubessential in 2 of 3 answers
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Top club management software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Clubessential and ClubExpress were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. ClubExpress was listed before Clubessential in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Wild Apricot3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Jonas Club Software3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
TeamSnap2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Clubessential2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- ClubExpress2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MemberClicks1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ClubSpark0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Perfect Gym0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Jonas Fitness0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about club management software
5 answers
Asked ChatGPT
“Which club management software should I use?”
Asked ChatGPT
“What are the best club management software options?”
Asked ChatGPT
“What's the best club management software for club operations?”
Searched Google, AI Overview
“club management software”
Searched Google, AI Overview
“membership management software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Clubessential or ClubExpress more popular in search?
This chart shows how often people search Google for Clubessential and ClubExpress by name. Each line represents a brand's share of searches for all nine club management software we track, month by month, from English-language searches worldwide.
Share of searches by month for Clubessential, ClubExpress. The figures are in the table below the chart.
View monthly share of searches table
| Month | TeamSnap | ClubSpark | Perfect Gym | Wild Apricot | Clubessential | ClubExpress | MemberClicks | Jonas Club Software | Jonas Fitness |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 83.8% | 3.4% | 4.1% | 5% | 1.2% | 1.2% | 0.67% | 0.42% | 0.2% |
| Nov 2025 | 85.5% | 2.8% | 3.4% | 5.1% | 1% | 1% | 0.55% | 0.37% | 0.17% |
| Dec 2025 | 82% | 3.3% | 4.9% | 6% | 1.2% | 1.2% | 0.79% | 0.44% | 0.24% |
| Jan 2026 | 80.1% | 3.9% | 4.8% | 7.2% | 1.2% | 1.4% | 0.78% | 0.43% | 0.24% |
| Feb 2026 | 81.3% | 4% | 4.9% | 6% | 1.2% | 1.2% | 0.79% | 0.43% | 0.24% |
| Mar 2026 | 82.7% | 5% | 4.1% | 5% | 0.99% | 0.99% | 0.66% | 0.41% | 0.17% |
| Apr 2026 | 79.7% | 7.1% | 4.8% | 4.8% | 1.2% | 1.2% | 0.63% | 0.48% | 0.2% |
| May 2026 | 80.7% | 5.9% | 4.8% | 4.8% | 1.2% | 1.2% | 0.64% | 0.49% | 0.17% |
| Jun 2026 | 78.5% | 5.8% | 5.8% | 5.8% | 1.1% | 1.7% | 0.76% | 0.51% | 0.19% |
| Jul 2026 | 74.2% | 8.2% | 6.7% | 6.7% | 1.3% | 1.3% | 0.88% | 0.59% | 0.23% |
| Aug 2026 | 84.8% | 4.2% | 4.2% | 4.2% | 0.8% | 0.8% | 0.55% | 0.37% | 0.14% |
| Sep 2026 | 84.9% | 4.2% | 4.2% | 4.2% | 0.8% | 0.8% | 0.42% | 0.37% | 0.14% |
How has the Clubessential and ClubExpress comparison changed over the last 12 months?
3 findings
- Clubessential was ahead of ClubExpress in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Clubessential’s share of searches among club management software worldwide moved from 1.2% to 0.8%, and its estimated monthly branded searches moved from 2.9K to 1.9K.
- Across the 12 months ending September 2026, ClubExpress’ share of searches among club management software worldwide moved from 1.2% to 0.8%, and its estimated monthly branded searches moved from 2.9K to 1.9K.
How did search popularity change for club management software worldwide in September 2026?
2 changes
Estimated monthly branded searches for Clubessential worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.
Estimated monthly branded searches for ClubExpress worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Clubessential’s and ClubExpress’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Clubessential
1 branded search term
- clubessential
ClubExpress
1 branded search term
- clubexpress
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