ClosetMaid vs FlexiSpot:Which is more popular by branded search?

Name: ClosetMaid vs FlexiSpot: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, FlexiSpot had more branded searches than ClosetMaid among shelving worldwide. FlexiSpot was estimated to have 310K branded searches compared to ClosetMaid’s 33.1K, and held a 0.55% Share of Search versus ClosetMaid’s 0.06%. These are worldwide searches for English-language branded terms.

Share of Search among shelving worldwide in August 2026Which is more popular in search, ClosetMaid or FlexiSpot?

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Which is more popular in search, ClosetMaid or FlexiSpot?

Compare the shelving people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ClosetMaid and FlexiSpot among shelving worldwide, by month

Month	IKEA	FlexiSpot	Songmics	Keter	ClosetMaid	Whitmor
Oct 2025	99.2%	0.44%	0.13%	0.11%	0.05%	0.03%
Nov 2025	99%	0.64%	0.16%	0.11%	0.05%	0.03%
Dec 2025	99.1%	0.55%	0.16%	0.09%	0.05%	0.03%
Jan 2026	99.1%	0.55%	0.16%	0.11%	0.06%	0.03%
Feb 2026	99.1%	0.54%	0.16%	0.13%	0.06%	0.03%
Mar 2026	99%	0.58%	0.16%	0.2%	0.06%	0.04%
Apr 2026	98.9%	0.58%	0.16%	0.24%	0.06%	0.03%
May 2026	98.9%	0.58%	0.16%	0.24%	0.06%	0.03%
Jun 2026	98.9%	0.67%	0.16%	0.2%	0.06%	0.03%
Jul 2026	98.9%	0.65%	0.16%	0.16%	0.06%	0.03%
Aug 2026	99.1%	0.55%	0.16%	0.13%	0.06%	0.03%
Sep 2026	—	—	—	—	—	—

How has the ClosetMaid and FlexiSpot comparison changed over the last 12 months?

3 findings

FlexiSpot was ahead of ClosetMaid in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, ClosetMaid’s estimated Share of Search among shelving worldwide moved from 0.05% to 0.06%, and its estimated monthly branded searches moved from 27.1K to 33.1K.
Across the 11 months ending August 2026, FlexiSpot’s estimated Share of Search among shelving worldwide moved from 0.44% to 0.55%, and its estimated monthly branded searches moved from 246K to 310K.

How did search popularity change for shelving worldwide in August 2026?

2 changes

Estimated monthly branded searches for FlexiSpot worldwide rose 25.9% over 11 measured months, from 246K to 310K in August 2026.
Estimated monthly branded searches for ClosetMaid worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using ClosetMaid’s and FlexiSpot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.