Brandwave

Clementoni vs Jumbo:Which is more popular by branded search?

In August 2026, Jumbo had more branded searches than Clementoni among jigsaw puzzles worldwide. Jumbo was estimated to have 9.1M branded searches compared to Clementoni’s 33.1K, and held a 97.9% Share of Search versus Clementoni’s 0.35%. These are worldwide searches for English-language branded terms.

Share of Search among jigsaw puzzles worldwide in August 2026Which is more popular in search, Clementoni or Jumbo?
Clementoni0.35%33.1K searches
vs
Jumbo97.9%9.1M searches

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Which is more popular in search, Clementoni or Jumbo?

Compare the jigsaw puzzles people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Clementoni and Jumbo among jigsaw puzzles worldwide, by month

Share of Search by month for Jumbo, Clementoni. The figures are in the table below the chart.

View monthly share of search table
MonthJumboRavensburgerClementoniBuffalo GamesWasgijGibsons
Oct 202597.4%1.4%0.53%0.43%0.19%0.01%
Nov 202596.2%2.1%0.95%0.43%0.29%0.01%
Dec 202596.2%2.1%0.95%0.35%0.35%0.01%
Jan 202695.8%2.1%0.77%0.95%0.35%0.02%
Feb 202697.3%1.8%0.53%0.16%0.24%0.01%
Mar 202697.8%1.4%0.43%0.16%0.19%0.01%
Apr 202698.1%1.2%0.36%0.19%0.16%0.01%
May 202698.1%1.2%0.36%0.24%0.13%<0.01%
Jun 202698.3%1.2%0.29%0.16%0.11%<0.01%
Jul 202698.2%1.2%0.36%0.16%0.13%<0.01%
Aug 202697.9%1.4%0.35%0.19%0.13%<0.01%
Sep 2026——————

How has the Clementoni and Jumbo comparison changed over the last 12 months?

  • Jumbo was ahead of Clementoni in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Clementoni’s estimated Share of Search among jigsaw puzzles worldwide moved from 0.53% to 0.35%, and its estimated monthly branded searches moved from 49.5K to 33.1K.
  • Across the 11 months ending August 2026, Jumbo’s estimated Share of Search among jigsaw puzzles worldwide moved from 97.4% to 97.9%, and its estimated monthly branded searches held steady at 9.1M.

How did search popularity change for jigsaw puzzles worldwide in August 2026?

  1. Estimated monthly branded searches for Clementoni worldwide fell 33.1% over 11 measured months, from 49.5K to 33.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Clementoni’s and Jumbo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Clementoni

1 branded search term

  • clementoni

Jumbo

1 branded search term

  • jumbo

How the Brand Demand Index is measured

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