Classic Accessories vs Masterbuilt:Which is searched more?
In September 2026, Masterbuilt had more branded searches than Classic Accessories among smoker cover brands worldwide. Masterbuilt had about 12,100 branded searches, while Classic Accessories had 3,600. Masterbuilt made up 6.3% of all smoker cover brand searches we track, and Classic Accessories accounted for 1.9%. These are worldwide searches for English-language branded terms.
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Is Classic Accessories or Masterbuilt more popular in search?
Compare the smoker cover brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Masterbuilt, Classic Accessories. The figures are in the table below the chart.
View monthly share of searches table
| Month | Traeger | Pit Boss | Oklahoma Joe's | Masterbuilt | Classic Accessories | Unicook |
|---|---|---|---|---|---|---|
| Oct 2025 | 50.8% | 34% | 5.6% | 6.8% | 2.5% | 0.33% |
| Nov 2025 | 53.3% | 35.6% | 3.9% | 5.9% | 1.2% | 0.19% |
| Dec 2025 | 53.3% | 35.6% | 3.9% | 5.8% | 1.2% | 0.19% |
| Jan 2026 | 56.1% | 30.9% | 5.1% | 6.2% | 1.5% | 0.3% |
| Feb 2026 | 51.3% | 34.3% | 5.6% | 6.9% | 1.6% | 0.27% |
| Mar 2026 | 46.9% | 38.6% | 6.3% | 6.3% | 1.5% | 0.25% |
| Apr 2026 | 47% | 38.3% | 5.2% | 7.7% | 1.5% | 0.25% |
| May 2026 | 51.5% | 34.3% | 5.7% | 6.9% | 1.4% | 0.18% |
| Jun 2026 | 52.2% | 34.8% | 5.7% | 5.7% | 1.4% | 0.19% |
| Jul 2026 | 46.3% | 38.1% | 6.2% | 7.6% | 1.5% | 0.2% |
| Aug 2026 | 51% | 34.3% | 5.6% | 6.9% | 2% | 0.22% |
| Sep 2026 | 46.9% | 38.4% | 6.3% | 6.3% | 1.9% | 0.25% |
How has the Classic Accessories and Masterbuilt comparison changed over the last 12 months?
3 findings
- Masterbuilt was ahead of Classic Accessories in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Classic Accessories’ share of searches among smoker cover brands worldwide moved from 2.5% to 1.9%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
- Across the 12 months ending September 2026, Masterbuilt’s share of searches among smoker cover brands worldwide moved from 6.8% to 6.3%, and its estimated monthly branded searches held steady at 12.1K.
How did search popularity change for smoker cover brands worldwide in September 2026?
3 changes
In September 2026, Oklahoma Joe's overtook Masterbuilt to rank 3rd among smoker cover brands worldwide, with 6.3% of the searches.
In September 2026, Masterbuilt lost share of searches among smoker cover brands worldwide, from 6.9% to 6.3%.
Estimated monthly branded searches for Classic Accessories worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Classic Accessories’ and Masterbuilt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Classic Accessories
1 branded search term
- classic accessories
Masterbuilt
1 branded search term
- masterbuilt
Other head-to-heads among smoker cover brands
Traeger vs Pit Boss: compare search popularity- Traeger vs Oklahoma Joe's: compare search popularity
- Traeger vs Masterbuilt: compare search popularity
- Pit Boss vs Oklahoma Joe's: compare search popularity
- Pit Boss vs Masterbuilt: compare search popularity
- Oklahoma Joe's vs Masterbuilt: compare search popularity
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