Brandwave

Circana vs RELEX Solutions:Which is more popular?

In September 2026, Circana had more branded searches than RELEX Solutions among retail analytics platforms worldwide. Circana had about 33,100 branded searches, while RELEX Solutions had 9,900. Circana made up 1% of all retail analytics platform searches we track, and RELEX Solutions accounted for 0.31%. When we asked ChatGPT and Google AI Overviews about retail analytics platforms, RELEX Solutions appeared in two of the five answers and Circana in one. RELEX Solutions was mentioned before Circana in every answer that named either.

Among retail analytics platforms worldwide in September 2026

Who do people search for more?

Circana, about 3 searches for every 1 for RELEX Solutions

Circana 33.1K searchesRELEX Solutions 9.9K searches

Who does AI mention more?

RELEX Solutions, mentioned in 2 of 5 answers, Circana in 1

RELEX Solutions in 2 of 5Circana in 1 of 5

Who does AI recommend more?

RELEX Solutions, named ahead of Circana in 2 of 2 answers

RELEX Solutions first in 2Circana never first

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Top retail analytics platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, RELEX Solutions was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Circana was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. RELEX Solutions was listed before Circana in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Microsoft Power BI1st
  2. Tableau2nd
  3. RELEX Solutions3rd
  4. NielsenIQ4th
  5. Circana4th
  6. Kantar–
  7. Euromonitor–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Microsoft Power BI4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tableau4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RELEX Solutions2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NielsenIQ1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Circana1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kantar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Euromonitor0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about retail analytics platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Circana or RELEX Solutions more popular in search?

This chart shows how often people search Google for Circana and RELEX Solutions by name. Each line represents a brand's share of searches for all seven retail analytics platforms we track, month by month, from English-language searches worldwide.

Circana and RELEX Solutions among retail analytics platforms worldwide, by month

Share of searches by month for Circana, RELEX Solutions. The figures are in the table below the chart.

View monthly share of searches table
MonthMicrosoft Power BITableauNielsenIQKantarCircanaEuromonitorRELEX Solutions
Oct 202568.7%20.9%5%3.4%0.83%0.83%0.25%
Nov 202572%18%5.3%2.9%0.71%0.87%0.21%
Dec 202571.1%17.8%6.4%2.9%0.86%0.71%0.26%
Jan 202671.7%17.9%6.4%2.4%0.71%0.71%0.26%
Feb 202672.6%18.1%5.3%2.4%0.72%0.72%0.21%
Mar 202671.9%18%5.3%2.9%0.87%0.87%0.26%
Apr 202672.1%18%5.3%2.9%0.71%0.71%0.26%
May 202674.7%15.2%5.5%3%0.74%0.61%0.22%
Jun 202671.2%17.7%6.4%2.9%0.86%0.71%0.26%
Jul 202671.3%17.8%6.4%2.9%0.86%0.58%0.21%
Aug 202671.2%17.7%6.4%2.9%0.86%0.71%0.26%
Sep 202670.9%17.7%6.4%2.9%1%0.86%0.31%

How has the Circana and RELEX Solutions comparison changed over the last 12 months?

3 findings

How did search popularity change for retail analytics platforms worldwide in September 2026?

0 changes

Neither Circana nor RELEX Solutions moved beyond provider rounding among retail analytics platforms in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Circana’s and RELEX Solutions’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Circana

1 branded search term

  • circana

RELEX Solutions

1 branded search term

  • relex solutions

How the Brand Demand Index is measured

Other head-to-heads among retail analytics platforms

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