Channel Factory vs Oracle Cloud:Which is more popular by branded search?
In August 2026, Oracle Cloud had more branded searches than Channel Factory among brand safety platforms worldwide. Oracle Cloud was estimated to have 250K branded searches compared to Channel Factory’s 2.9K, and held a 91.4% Share of Search versus Channel Factory’s 1.1%. These are worldwide searches for English-language branded terms.
Follow Channel Factory vs Oracle Cloud and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Channel Factory or Oracle Cloud?
Compare the tools that check where ads appear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Oracle Cloud, Channel Factory. The figures are in the table below the chart.
View monthly share of search table
| Month | Oracle Cloud | DoubleVerify | Integral Ad Science | Channel Factory | Pixalate |
|---|---|---|---|---|---|
| Oct 2025 | 87% | 6.2% | 3.4% | 2.2% | 1.2% |
| Nov 2025 | 88.7% | 5.2% | 2.8% | 2.3% | 0.99% |
| Dec 2025 | 90.4% | 4.3% | 2.9% | 1.5% | 0.85% |
| Jan 2026 | 90.5% | 4.4% | 2.4% | 1.9% | 0.84% |
| Feb 2026 | 90.5% | 4.4% | 2.4% | 1.9% | 0.84% |
| Mar 2026 | 93.4% | 3% | 1.6% | 1.3% | 0.58% |
| Apr 2026 | 92.1% | 3.6% | 2% | 1.6% | 0.7% |
| May 2026 | 92.8% | 3.7% | 1.6% | 1.3% | 0.59% |
| Jun 2026 | 91.4% | 4.4% | 1.9% | 1.6% | 0.71% |
| Jul 2026 | 91.3% | 4.4% | 2% | 1.6% | 0.71% |
| Aug 2026 | 91.4% | 5.4% | 1.6% | 1.1% | 0.58% |
| Sep 2026 | — | — | — | — | — |
How has the Channel Factory and Oracle Cloud comparison changed over the last 12 months?
3 findings
- Oracle Cloud was ahead of Channel Factory in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Channel Factory’s estimated Share of Search among brand safety platforms worldwide moved from 2.2% to 1.1%, and its estimated monthly branded searches moved from 4.4K to 2.9K.
- Across the 11 months ending August 2026, Oracle Cloud’s estimated Share of Search among brand safety platforms worldwide moved from 87% to 91.4%, and its estimated monthly branded searches moved from 170K to 250K.
How did search popularity change for brand safety platforms worldwide in August 2026?
2 changes
In August 2026, Channel Factory lost estimated Share of Search among brand safety platforms worldwide, from 1.6% to 1.1%.
Estimated monthly branded searches for Oracle Cloud worldwide rose 46.9% over 11 measured months, from 170K to 250K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Channel Factory’s and Oracle Cloud’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Channel Factory
1 branded search term
- channel factory
Oracle Cloud
2 branded search terms
- oracle cloud
- oracle com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.