Brandwave

Cannondale vs KTM:Which is searched more?

In September 2026, KTM had more branded searches than Cannondale among downhill bike brands worldwide. KTM was estimated to have 1.5M branded searches compared to Cannondale’s 246K, and held a 68.2% Share of Search versus Cannondale’s 11.2%. These are worldwide searches for English-language branded terms.

Share of Search among downhill bike brands worldwide in September 2026Which is more popular in search, Cannondale or KTM?
Cannondale11.2%246K searches
vs
KTM68.2%1.5M searches

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Which is more popular in search, Cannondale or KTM?

Compare the downhill bike brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cannondale and KTM among downhill bike brands worldwide, by month

Share of Search by month for KTM, Cannondale. The figures are in the table below the chart.

View monthly share of search table
MonthKTMCannondaleCubeGiantSanta Cruz BicyclesScott
Oct 202573.4%9.9%5.4%6.6%4.7%0.06%
Nov 202577.1%8.5%4.6%5.7%4%0.05%
Dec 202579.6%7.2%3.9%5.9%3.4%0.04%
Jan 202674.1%9.9%5.4%6.7%3.9%0.05%
Feb 202672.4%11.9%5.3%6.5%3.8%0.06%
Mar 202665.4%16%7.2%7.2%4.2%0.06%
Apr 202662.8%15.4%8.4%8.4%4.9%0.07%
May 202662.2%15.3%8.3%8.3%5.8%0.08%
Jun 202666.7%13.4%7.3%7.3%5.1%0.08%
Jul 202661.9%15.3%8.4%8.4%5.9%0.1%
Aug 202664.4%12.9%10.6%7.1%5%0.1%
Sep 202668.2%11.2%9.1%6.1%5.2%0.09%

How has the Cannondale and KTM comparison changed over the last 12 months?

  • KTM was ahead of Cannondale in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cannondale’s estimated Share of Search among downhill bike brands worldwide moved from 9.9% to 11.2%, and its estimated monthly branded searches held steady at 246K.
  • Across the 12 months ending September 2026, KTM’s estimated Share of Search among downhill bike brands worldwide moved from 73.4% to 68.2%, and its estimated monthly branded searches moved from 1.8M to 1.5M.

How did search popularity change for downhill bike brands worldwide in September 2026?

  1. In September 2026, KTM gained estimated Share of Search among downhill bike brands worldwide, from 64.4% to 68.2%.

  2. In September 2026, Cannondale lost estimated Share of Search among downhill bike brands worldwide, from 12.9% to 11.2%.

Other head-to-heads among downhill bike brands

How each brand is measured

Brandwave collects information about searches that people make online using Cannondale’s and KTM’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cannondale

1 branded search term

  • cannondale

KTM

1 branded search term

  • ktm

How the Brand Demand Index is measured

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