Camp Bow Wow vs Fetch:Which is more popular by branded search?
In August 2026, Fetch had more branded searches than Camp Bow Wow among pet boarding services worldwide. Fetch was estimated to have 82.7K branded searches compared to Camp Bow Wow’s 74K, and held a 1.1% Share of Search versus Camp Bow Wow’s 0.94%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Camp Bow Wow or Fetch?
Compare the pet boarding services shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fetch, Camp Bow Wow. The figures are in the table below the chart.
View monthly share of search table
| Month | PetSmart | TrustedHousesitters | Fetch | Camp Bow Wow | Rover | Wag |
|---|---|---|---|---|---|---|
| Oct 2025 | 95.6% | 2.1% | 0.88% | 1.2% | 0.2% | 0.09% |
| Nov 2025 | 95.8% | 2.1% | 0.86% | 0.95% | 0.16% | 0.08% |
| Dec 2025 | 95.8% | 2.1% | 0.88% | 0.95% | 0.2% | 0.08% |
| Jan 2026 | 95.1% | 2.6% | 1.1% | 0.94% | 0.24% | 0.11% |
| Feb 2026 | 94.9% | 2.6% | 1.1% | 1.1% | 0.2% | 0.09% |
| Mar 2026 | 95% | 2.1% | 1.5% | 1.1% | 0.2% | 0.08% |
| Apr 2026 | 95.2% | 2.1% | 1.3% | 1.2% | 0.24% | 0.08% |
| May 2026 | 95.6% | 2.1% | 0.87% | 1.2% | 0.24% | 0.07% |
| Jun 2026 | 94.5% | 2.5% | 1.3% | 1.4% | 0.25% | 0.08% |
| Jul 2026 | 95.6% | 2.1% | 1.1% | 0.95% | 0.2% | 0.06% |
| Aug 2026 | 95.1% | 2.6% | 1.1% | 0.94% | 0.24% | 0.06% |
| Sep 2026 | — | — | — | — | — | — |
How has the Camp Bow Wow and Fetch comparison changed over the last 12 months?
3 findings
- The lead changed hands 5 times in the 11 months ending August 2026: Fetch took it in January 2026, Camp Bow Wow took it in February 2026, Fetch took it in March 2026, Camp Bow Wow took it in May 2026, Fetch took it in July 2026.
- Across the 11 months ending August 2026, Camp Bow Wow’s estimated Share of Search among pet boarding services worldwide moved from 1.2% to 0.94%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 11 months ending August 2026, Fetch’s estimated Share of Search among pet boarding services worldwide moved from 0.88% to 1.1%, and its estimated monthly branded searches moved from 68.7K to 82.7K.
How did search popularity change for pet boarding services worldwide in August 2026?
2 changes
Estimated monthly branded searches for Fetch worldwide rose 20.4% over 11 measured months, from 68.7K to 82.7K in August 2026.
Estimated monthly branded searches for Camp Bow Wow worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Camp Bow Wow’s and Fetch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Camp Bow Wow
1 branded search term
- camp bow wow
Fetch
7 branded search terms
- dog insurance fetch
- fetch cat insurance
- fetch dog insurance
- fetch insurance
- fetch pet insurance
- fetchpet com
- pet insurance fetch
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.