Brandwave

C4 vs Ghost:Which is more popular by branded search?

In August 2026, C4 had more branded searches than Ghost among pre workout supplements worldwide. C4 was estimated to have 109K branded searches compared to Ghost’s 74K, and held a 5.9% Share of Search versus Ghost’s 4%. These are worldwide searches for English-language branded terms.

Share of Search among pre workout supplements worldwide in August 2026Which is more popular in search, C4 or Ghost?
C45.9%109K searches
vs
Ghost4%74K searches

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Which is more popular in search, C4 or Ghost?

Compare the pre workout supplements shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

C4 and Ghost among pre workout supplements worldwide, by month

Share of Search by month for C4, Ghost. The figures are in the table below the chart.

View monthly share of search table
MonthMyproteinOptimum NutritionTransparent LabsC4GhostBare Performance
Oct 202559.9%22%9.9%5.5%2%0.72%
Nov 202572.1%14.5%7.9%3.6%1.3%0.58%
Dec 202565.5%16.1%10.8%4.9%2.2%0.53%
Jan 202667.8%16.6%9.1%4.2%1.8%0.55%
Feb 202664.3%19.4%8.7%4.9%2.1%0.64%
Mar 202662.9%19%10.4%4.7%2.6%0.51%
Apr 202662.8%18.9%10.3%4.7%2.5%0.62%
May 202662.8%18.9%10.3%5%2.5%0.42%
Jun 202659.7%22%9.8%5.5%2.4%0.59%
Jul 202655.6%25%11.2%5.1%2.3%0.82%
Aug 202654.2%24.4%10.9%5.9%4%0.54%
Sep 2026——————

How has the C4 and Ghost comparison changed over the last 12 months?

  • C4 was ahead of Ghost in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, C4’s estimated Share of Search among pre workout supplements worldwide moved from 5.5% to 5.9%, and its estimated monthly branded searches moved from 92.1K to 109K.
  • Across the 11 months ending August 2026, Ghost’s estimated Share of Search among pre workout supplements worldwide moved from 2% to 4%, and its estimated monthly branded searches moved from 33.1K to 74K.

How did search popularity change for pre workout supplements worldwide in August 2026?

  1. In August 2026, Ghost gained estimated Share of Search among pre workout supplements worldwide, from 2.3% to 4%.

  2. In August 2026, C4 gained estimated Share of Search among pre workout supplements worldwide, from 5.1% to 5.9%.

How each brand is measured

Brandwave collects information about searches that people make online using C4’s and Ghost’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

C4

2 branded search terms

  • c4 energy
  • c4 pre workout

Ghost

1 branded search term

  • ghost energy

How the Brand Demand Index is measured

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