Business Wire vs Cision:Which is searched more?
In August 2026, Business Wire had more branded searches than Cision among press release distribution services worldwide. Business Wire was estimated to have 12.6K branded searches compared to Cision’s 1.8K, and held a 12.4% Share of Search versus Cision’s 1.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Business Wire or Cision?
Compare the press release distribution services creators use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Business Wire, Cision. The figures are in the table below the chart.
View monthly share of search table
| Month | Business Wire | Cision |
|---|---|---|
| Oct 2025 | 15.2% | 2.2% |
| Nov 2025 | 21.3% | 2.1% |
| Dec 2025 | 33.7% | 1.8% |
| Jan 2026 | 35.5% | 1.4% |
| Feb 2026 | 33.5% | 1.5% |
| Mar 2026 | 27.5% | 1.6% |
| Apr 2026 | 28.3% | 1.7% |
| May 2026 | 18.4% | 1.6% |
| Jun 2026 | 24.1% | 1.7% |
| Jul 2026 | 12.2% | 2% |
| Aug 2026 | 12.4% | 1.7% |
| Sep 2026 | — | — |
How has the Business Wire and Cision comparison changed over the last 12 months?
3 findings
- Business Wire was ahead of Cision in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Business Wire’s estimated Share of Search among press release distribution services worldwide moved from 15.2% to 12.4%, and its estimated monthly branded searches moved from 18.8K to 12.6K.
- Across the 11 months ending August 2026, Cision’s estimated Share of Search among press release distribution services worldwide moved from 2.2% to 1.7%, and its estimated monthly branded searches moved from 2.7K to 1.8K.
How did search popularity change for press release distribution services worldwide in August 2026?
2 changes
Estimated monthly branded searches for Cision worldwide fell 34.9% over 11 measured months, from 2.7K to 1.8K in August 2026.
Estimated monthly branded searches for Business Wire worldwide fell 33.1% over 11 measured months, from 18.8K to 12.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Business Wire’s and Cision’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Business Wire
5 branded search terms
- business wire
- business wire newswire
- business wire press release
- business wire press release distribution
- businesswire.com
Cision
2 branded search terms
- cision pr
- cision pr newswire
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