Btwin vs Ridgeback:Which is more popular by branded search?
In August 2026, Btwin had more branded searches than Ridgeback among kids bikes worldwide. Btwin was estimated to have 8.1K branded searches compared to Ridgeback’s 5.4K, and held a 9.4% Share of Search versus Ridgeback’s 6.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Btwin or Ridgeback?
Compare the kids bikes people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Btwin, Ridgeback. The figures are in the table below the chart.
View monthly share of search table
| Month | Woom | Btwin | Frog | Ridgeback | Islabikes | Puky |
|---|---|---|---|---|---|---|
| Oct 2025 | 65.5% | 10.7% | 10.7% | 5.8% | 4.8% | 2.5% |
| Nov 2025 | 75.9% | 6.8% | 8.3% | 3.7% | 3.7% | 1.6% |
| Dec 2025 | 71.4% | 9.5% | 9.5% | 4.2% | 3.5% | 1.9% |
| Jan 2026 | 60.8% | 12.1% | 14.9% | 5.3% | 4.4% | 2.4% |
| Feb 2026 | 64.9% | 8.7% | 15.9% | 4.6% | 3.8% | 2.1% |
| Mar 2026 | 69.2% | 7.6% | 11.3% | 4.1% | 5.1% | 2.7% |
| Apr 2026 | 68.8% | 9.2% | 9.2% | 5% | 5% | 2.7% |
| May 2026 | 70.3% | 9.4% | 7.7% | 5.1% | 5.1% | 2.3% |
| Jun 2026 | 68.2% | 11.2% | 7.4% | 5% | 6.1% | 2.1% |
| Jul 2026 | 68.8% | 11.3% | 7.5% | 6.1% | 4.1% | 2.2% |
| Aug 2026 | 70.3% | 9.4% | 7.7% | 6.3% | 4.2% | 2.2% |
| Sep 2026 | — | — | — | — | — | — |
How has the Btwin and Ridgeback comparison changed over the last 12 months?
3 findings
- Btwin was ahead of Ridgeback in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Btwin’s estimated Share of Search among kids bikes worldwide moved from 10.7% to 9.4%, and its estimated monthly branded searches held steady at 8.1K.
- Across the 11 months ending August 2026, Ridgeback’s estimated Share of Search among kids bikes worldwide moved from 5.8% to 6.3%, and its estimated monthly branded searches moved from 4.4K to 5.4K.
How did search popularity change for kids bikes worldwide in August 2026?
2 changes
In August 2026, Btwin lost estimated Share of Search among kids bikes worldwide, from 11.3% to 9.4%.
Estimated monthly branded searches for Ridgeback worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Btwin’s and Ridgeback’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.