Brandwave

Brafton vs Omniscient Digital:Which is more popular?

In September 2026, Brafton had more branded searches than Omniscient Digital among SEO content agencies worldwide. Brafton had about 1,300 branded searches, while Omniscient Digital had 1,000. Brafton made up 14% of all SEO content agency searches we track, and Omniscient Digital accounted for 10.8%. When we asked ChatGPT and Google AI Overviews about SEO content agencies, Brafton appeared in four of the five answers and Omniscient Digital in two. Omniscient Digital was mentioned before Brafton in two out of three answers that named either.

Among SEO content agencies worldwide in September 2026

Who do people search for more?

Brafton, about 30% more searches than Omniscient Digital

Brafton 1.3K searchesOmniscient Digital 1K searches

Who does AI mention more?

Brafton, mentioned in 4 of 5 answers, Omniscient Digital in 2

Brafton in 4 of 5Omniscient Digital in 2 of 5

Who does AI recommend more?

Omniscient Digital, named ahead of Brafton in 2 of 3 answers

Omniscient Digital first in 2Brafton first in 1

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Top SEO content agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Brafton was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Omniscient Digital was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Omniscient Digital was listed before Brafton in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Siege Media1st
  2. Animalz2nd
  3. Omniscient Digital3rd
  4. Brafton4th
  5. Campfire Labs5th
  6. Grow and Convert6th
  7. Neil Patel Digital–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Siege Media5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Brafton4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Animalz3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Campfire Labs3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Omniscient Digital2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Grow and Convert1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Neil Patel Digital0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about SEO content agencies

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Brafton or Omniscient Digital more popular in search?

This chart shows how often people search Google for Brafton and Omniscient Digital by name. Each line represents a brand's share of searches for all seven SEO content agencies we track, month by month, from English-language searches worldwide.

Brafton and Omniscient Digital among SEO content agencies worldwide, by month

Share of searches by month for Brafton, Omniscient Digital. The figures are in the table below the chart.

View monthly share of searches table
MonthAnimalzSiege MediaBraftonNeil Patel DigitalOmniscient DigitalGrow and ConvertCampfire Labs
Oct 202525.7%21.2%14.2%11.5%16.8%7.8%2.8%
Nov 202528.9%19%13%13%13%10%3.2%
Dec 202533.5%21.9%11.5%15%11.5%4.5%2%
Jan 202633.6%22.4%15%12.1%9.3%5.5%2%
Feb 202628.9%28.9%12.9%12.9%10%4.8%1.7%
Mar 202633.2%22.1%12%14.7%12%4.4%1.6%
Apr 202633.3%22.2%14.8%12%12%4.4%1.3%
May 202627.6%34.3%12.4%9.5%9.5%4.6%2%
Jun 202634.1%22.7%12.3%12.3%12.3%4.5%1.6%
Jul 202630.5%25.2%13.7%10.5%13.7%5%1.5%
Aug 202633.8%22.1%15.2%10.3%11.7%4.5%2.4%
Sep 202638.8%20.5%14%10.8%10.8%4.2%0.97%

How has the Brafton and Omniscient Digital comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Brafton took it in January 2026.
  • Across the 12 months ending September 2026, Brafton’s share of searches among SEO content agencies worldwide moved from 14.2% to 14%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
  • Across the 12 months ending September 2026, Omniscient Digital’s share of searches among SEO content agencies worldwide moved from 16.8% to 10.8%, and its estimated monthly branded searches moved from 1.9K to 1K.

How did search popularity change for SEO content agencies worldwide in September 2026?

3 changes

  1. In September 2026, Neil Patel Digital overtook Omniscient Digital to rank 4th among SEO content agencies worldwide, with 10.8% of the searches.

  2. In September 2026, Brafton lost share of searches among SEO content agencies worldwide, from 15.2% to 14%.

  3. In September 2026, Omniscient Digital lost share of searches among SEO content agencies worldwide, from 11.7% to 10.8%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Brafton’s and Omniscient Digital’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Brafton

1 branded search term

  • brafton

Omniscient Digital

1 branded search term

  • omniscient digital

How the Brand Demand Index is measured

Other head-to-heads among SEO content agencies

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