Brandwave

Bose vs Omega:Which is searched more?

In September 2026, Bose and Omega were level on Share of Search among headphone Stand brands worldwide, with an estimated 617K versus 674K branded searches, at 0.92% and 1% estimated Share of Search. These are worldwide searches for English-language branded terms.

Share of Search among headphone Stand brands worldwide in September 2026Which is more popular in search, Bose or Omega?
Bose0.92%617K searches
vs
Omega1%674K searches

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Which is more popular in search, Bose or Omega?

Compare the headphone stand brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bose and Omega among headphone Stand brands worldwide, by month

Share of Search by month for Omega, Bose. The figures are in the table below the chart.

View monthly share of search table
MonthIKEAPlayStationLogitechBeatsCorsairOmegaBose
Oct 202583.7%7.5%3.1%2.3%1.3%1%1%
Nov 202581.2%8.9%3.1%2.7%1.5%0.98%1.5%
Dec 202579.7%10.7%3.1%2.6%1.5%0.97%1.4%
Jan 202683.2%7.5%3.2%2.2%1.9%1%0.96%
Feb 202682.1%9%3.2%2.2%1.5%0.99%0.96%
Mar 202681.7%9%3.2%2.2%1.8%0.99%1%
Apr 202682.1%9%3.2%2.2%1.5%0.99%1%
May 202681.8%9%3.1%2.2%1.5%1.2%1.2%
Jun 202681.9%9%3.1%2.2%1.5%1.2%1.1%
Jul 202680.6%10.8%2.5%2.2%1.5%1.2%1.1%
Aug 202684.5%7.6%2.6%1.9%1.3%1%1.1%
Sep 202682.9%9.1%2.6%2.2%1.3%1%0.92%

How has the Bose and Omega comparison changed over the last 12 months?

  • The lead changed hands 5 times in the 12 months ending September 2026: Omega took it in January 2026, Bose took it in March 2026, Omega took it in May 2026, Bose took it in August 2026, Omega took it in September 2026.
  • Across the 12 months ending September 2026, Bose’s estimated Share of Search among headphone Stand brands worldwide moved from 1% to 0.92%, and its estimated monthly branded searches moved from 697K to 617K.
  • Across the 12 months ending September 2026, Omega’s estimated Share of Search among headphone Stand brands worldwide held steady at 1%, and its estimated monthly branded searches held steady at 674K.

How did search popularity change for headphone Stand brands worldwide in September 2026?

  1. In September 2026, Omega rose from 7th to 6th among headphone Stand brands worldwide.

  2. In September 2026, Bose fell from 6th to 7th among headphone Stand brands worldwide.

Other head-to-heads among headphone Stand brands

How each brand is measured

Brandwave collects information about searches that people make online using Bose’s and Omega’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bose

7 branded search terms

  • bluetooth speaker bose
  • bose bluetooth speaker
  • bose headphone
  • bose quietcomfort
  • bose soundlink
  • bose speaker
  • speaker bose

Omega

2 branded search terms

  • omega nz
  • omega watch

How the Brand Demand Index is measured

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