Bootstrap Farmer vs VIVOSUN:Which is more popular?
In September 2026, VIVOSUN had more branded searches than Bootstrap Farmer among propagator brands worldwide. VIVOSUN had about 33,100 branded searches, while Bootstrap Farmer had 6,600. VIVOSUN made up 23.1% of all propagator brand searches we track, and Bootstrap Farmer accounted for 4.6%. When we asked ChatGPT and Google AI Overviews about propagator brands, Bootstrap Farmer and VIVOSUN each appeared in two of the five answers. Bootstrap Farmer was mentioned before VIVOSUN in two out of three answers.
Who do people search for more?
VIVOSUN, about 5 searches for every 1 for Bootstrap Farmer
Who does AI mention more?
Both were mentioned in 2 of 5 answers.
Who does AI recommend more?
Bootstrap Farmer, named ahead of VIVOSUN in 2 of 3 answers
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Top propagator brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bootstrap Farmer and VIVOSUN were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bootstrap Farmer was listed before VIVOSUN in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Garland4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers- VIVOSUN2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Bootstrap Farmer2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Jiffy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Vitopod2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Stewart2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
EarlyGrow1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Sankey0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Nutley's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about propagator brands
5 answers
Asked ChatGPT
“Which propagator brand should I buy?”
Asked ChatGPT
“What are the best propagator brands?”
Asked ChatGPT
“What's the best propagator brand for seed starting?”
Searched Google, AI Overview
“best propagator”
Searched Google, AI Overview
“seed propagator”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Bootstrap Farmer or VIVOSUN more popular in search?
This chart shows how often people search Google for Bootstrap Farmer and VIVOSUN by name. Each line represents a brand's share of searches for all nine propagator brands we track, month by month, from English-language searches worldwide.
Share of searches by month for VIVOSUN, Bootstrap Farmer. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sankey | Nutley's | VIVOSUN | Bootstrap Farmer | Jiffy | EarlyGrow | Vitopod | Garland | Stewart |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 20% | 36.5% | 36.5% | 4.9% | 1.5% | 0.29% | 0.15% | 0.13% | 0.08% |
| Nov 2025 | 22.9% | 27.9% | 41.8% | 5.6% | 1.2% | 0.27% | 0.18% | 0.14% | 0.08% |
| Dec 2025 | 22.5% | 27.5% | 41.2% | 6.7% | 1.2% | 0.32% | 0.27% | 0.17% | 0.09% |
| Jan 2026 | 23.9% | 23.9% | 35.8% | 13.1% | 2% | 0.28% | 0.43% | 0.43% | 0.19% |
| Feb 2026 | 25.5% | 25.5% | 31.2% | 13.9% | 2.5% | 0.3% | 0.3% | 0.55% | 0.3% |
| Mar 2026 | 23.9% | 29.2% | 29.2% | 13.1% | 3.5% | 0.28% | 0.23% | 0.43% | 0.28% |
| Apr 2026 | 24.5% | 30% | 30% | 11% | 3.6% | 0.29% | 0.16% | 0.29% | 0.19% |
| May 2026 | 27.5% | 33.7% | 27.5% | 8.2% | 2.4% | 0.32% | 0.12% | 0.14% | 0.07% |
| Jun 2026 | 24.7% | 36.9% | 30.2% | 6% | 1.7% | 0.24% | 0.1% | 0.08% | 0.06% |
| Jul 2026 | 21.3% | 38.8% | 31.7% | 6.3% | 1.3% | 0.31% | 0.11% | 0.07% | 0.07% |
| Aug 2026 | 24.7% | 36.9% | 30.2% | 6% | 1.5% | 0.29% | 0.13% | 0.1% | 0.06% |
| Sep 2026 | 42.3% | 28.3% | 23.1% | 4.6% | 1.2% | 0.22% | 0.12% | 0.1% | 0.05% |
How has the Bootstrap Farmer and VIVOSUN comparison changed over the last 12 months?
3 findings
- VIVOSUN was ahead of Bootstrap Farmer in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bootstrap Farmer’s share of searches among propagator brands worldwide moved from 4.9% to 4.6%, and its estimated monthly branded searches moved from 5.4K to 6.6K.
- Across the 12 months ending September 2026, VIVOSUN’s share of searches among propagator brands worldwide moved from 36.5% to 23.1%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
How did search popularity change for propagator brands worldwide in September 2026?
3 changes
In September 2026, Sankey overtook Nutley's and VIVOSUN to become the leader among propagator brands worldwide, with 42.3% of the searches.
In September 2026, VIVOSUN lost share of searches among propagator brands worldwide, from 30.2% to 23.1%.
In September 2026, Bootstrap Farmer lost share of searches among propagator brands worldwide, from 6% to 4.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Bootstrap Farmer’s and VIVOSUN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bootstrap Farmer
1 branded search term
- bootstrap farmer
VIVOSUN
1 branded search term
- vivosun
Other head-to-heads among propagator brands

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