Brandwave

BookingKoala vs ZenMaid:Which is searched more?

In September 2026, ZenMaid had more branded searches than BookingKoala among cleaning business software worldwide. ZenMaid had about 12,100 branded searches, while BookingKoala had 4,400. ZenMaid made up 6.2% of all cleaning business software searches we track, and BookingKoala accounted for 2.3%. These are worldwide searches for English-language branded terms.

Share of searches among cleaning business software worldwide in September 2026Is BookingKoala or ZenMaid more popular in search?
BookingKoala2.3%4.4K searches
vs
ZenMaid6.2%12.1K searches

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Is BookingKoala or ZenMaid more popular in search?

Compare the systems cleaning businesses run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

BookingKoala and ZenMaid among cleaning business software worldwide, by month

Share of searches by month for ZenMaid, BookingKoala. The figures are in the table below the chart.

View monthly share of searches table
MonthHousecall ProServiceTitanZenMaidWorkWaveBookingKoalaOctopusProLaunch27JobberSweptFieldVibe
Oct 202537.8%46.2%5%4.1%1.8%2.2%1.2%0.85%0.62%0.13%
Nov 202542.2%42.2%4.6%3.8%2.1%2.5%1.1%0.78%0.65%0.22%
Dec 202542.6%42.6%4.7%3.1%2.1%2.1%1.1%0.96%0.6%0.28%
Jan 202643.2%43.2%4.7%2.1%2.1%2.1%0.76%0.94%0.58%0.34%
Feb 202647.4%38.8%5.2%2.3%1.9%1.9%0.84%0.87%0.57%0.25%
Mar 202642.5%42.5%5.7%2.5%2.1%2.1%0.89%0.93%0.53%0.34%
Apr 202642.7%42.7%5.7%2.5%2.1%1.7%0.75%0.93%0.54%0.34%
May 202646.6%38.1%6.2%2.8%1.9%1.9%0.82%0.87%0.56%0.3%
Jun 202646.7%38.1%6.2%2.8%1.9%1.9%0.82%0.85%0.56%0.25%
Jul 202646.5%38%6.2%2.8%2.3%1.8%0.82%0.85%0.56%0.2%
Aug 202646.5%38%6.2%2.8%2.3%1.8%0.82%0.86%0.54%0.2%
Sep 202646.4%37.9%6.2%2.8%2.3%2.3%0.82%0.7%0.58%0.2%

How has the BookingKoala and ZenMaid comparison changed over the last 12 months?

3 findings

How did search popularity change for cleaning business software worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for BookingKoala worldwide rose 22.2% over 12 measured months, from 3.6K to 4.4K in September 2026.

  2. Estimated monthly branded searches for ZenMaid worldwide rose 22.2% over 12 measured months, from 9.9K to 12.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using BookingKoala’s and ZenMaid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BookingKoala

1 branded search term

  • bookingkoala

ZenMaid

1 branded search term

  • zenmaid

How the Brand Demand Index is measured

Other head-to-heads among cleaning business software

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