Brandwave

Body Shop vs Mio:Which is more popular by branded search?

In August 2026, Body Shop had more branded searches than Mio among body brush brands worldwide. Body Shop was estimated to have 1.3M branded searches compared to Mio’s 210, and held an 84.3% Share of Search versus Mio’s 0.01%. These are worldwide searches for English-language branded terms.

Share of Search among body brush brands worldwide in August 2026Which is more popular in search, Body Shop or Mio?
Body Shop84.3%1.3M searches
vs
Mio0.01%210 searches

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Which is more popular in search, Body Shop or Mio?

Compare the body brush brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Body Shop and Mio among body brush brands worldwide, by month

Share of Search by month for Body Shop, Mio. The figures are in the table below the chart.

View monthly share of search table
MonthBody ShopElemisHydreaEcoToolsRiffiMio
Oct 202583%8.3%6.8%1.7%0.15%0.02%
Nov 202583.8%10.3%4.6%1.1%0.12%<0.01%
Dec 202587.7%7.2%4%0.97%0.13%<0.01%
Jan 202683.3%8.3%6.8%1.4%0.18%0.02%
Feb 202683%8.3%6.8%1.7%0.18%0.01%
Mar 202684.3%6.9%6.9%1.7%0.15%0.02%
Apr 202681.7%8.2%8.2%1.6%0.22%0.02%
May 202683%8.3%6.8%1.7%0.22%0.01%
Jun 202681.5%8.1%8.1%2%0.21%0.02%
Jul 202681.5%8.1%8.1%2%0.21%0.02%
Aug 202684.3%6.9%6.9%1.7%0.23%0.01%
Sep 2026——————

How has the Body Shop and Mio comparison changed over the last 12 months?

  • Body Shop was ahead of Mio in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Body Shop’s estimated Share of Search among body brush brands worldwide moved from 83% to 84.3%, and its estimated monthly branded searches moved from 1.6M to 1.3M.
  • Across the 11 months ending August 2026, Mio’s estimated Share of Search among body brush brands worldwide moved from 0.02% to 0.01%, and its estimated monthly branded searches moved from 320 to 210.

How did search popularity change for body brush brands worldwide in August 2026?

  1. In August 2026, Body Shop gained estimated Share of Search among body brush brands worldwide, from 81.5% to 84.3%.

  2. Estimated monthly branded searches for Mio worldwide fell 34.4% over 11 measured months, from 320 to 210 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Body Shop’s and Mio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Body Shop

2 branded search terms

  • body shop
  • bodyshop

Mio

1 branded search term

  • mio skincare

How the Brand Demand Index is measured

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