Brandwave

Blue vs Halo:Which is searched more?

In September 2026, Blue had more branded searches than Halo among hoverboard brands worldwide. Blue was estimated to have 88.8K branded searches compared to Halo’s 14.8K, and held an 8.3% Share of Search versus Halo’s 1.4%. These are worldwide searches for English-language branded terms.

Share of Search among hoverboard brands worldwide in September 2026Which is more popular in search, Blue or Halo?
Blue8.3%88.8K searches
vs
Halo1.4%14.8K searches

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Which is more popular in search, Blue or Halo?

Compare the hoverboard brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Blue and Halo among hoverboard brands worldwide, by month

Share of Search by month for Blue, Halo. The figures are in the table below the chart.

View monthly share of search table
MonthG2HummerBlueGalaxyBluefinHalo
Oct 202534.7%41.5%10%6.8%5.6%1.4%
Nov 202532.2%38.5%13.4%9.5%5.2%1.3%
Dec 202528.7%42%12.3%10.3%5.6%1.1%
Jan 202627.9%40.7%11.9%9.9%8.2%1.3%
Feb 202628.8%41.7%12.3%10.3%5.6%1.4%
Mar 202634.3%41%9.9%8.2%5.5%1.1%
Apr 202635.4%42.2%8.6%6.9%5.7%1.1%
May 202640.3%39.2%7.7%6.4%5.3%1.1%
Jun 202643.2%34.7%8.4%7%5.7%1.1%
Jul 202642%33.7%9.6%6.8%6.8%1.1%
Aug 202633.8%40.4%9.7%8.1%6.6%1.3%
Sep 202643%34.6%8.3%7%5.7%1.4%

How has the Blue and Halo comparison changed over the last 12 months?

  • Blue was ahead of Halo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Blue’s estimated Share of Search among hoverboard brands worldwide moved from 10% to 8.3%, and its estimated monthly branded searches moved from 109K to 88.8K.
  • Across the 12 months ending September 2026, Halo’s estimated Share of Search among hoverboard brands worldwide held steady at 1.4%, and its estimated monthly branded searches held steady at 14.8K.

How did search popularity change for hoverboard brands worldwide in September 2026?

  1. In September 2026, Blue lost estimated Share of Search among hoverboard brands worldwide, from 9.7% to 8.3%.

Other head-to-heads among hoverboard brands

How each brand is measured

Brandwave collects information about searches that people make online using Blue’s and Halo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blue

2 branded search terms

  • blue microphone
  • blue yeti

Halo

1 branded search term

  • halo swaddle

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.