Bizzabo vs Luma:Which is searched more?
In September 2026, Luma had more branded searches than Bizzabo among event marketing platforms worldwide. Luma had about 18,100 branded searches, while Bizzabo had 5,400. Luma made up 1.3% of all event marketing platform searches we track, and Bizzabo accounted for 0.39%. These are worldwide searches for English-language branded terms.
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Is Bizzabo or Luma more popular in search?
Compare software for planning, promoting, running, and measuring B2B events. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Luma, Bizzabo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Eventbrite | Cvent | Luma | Whova | Swoogo | Bizzabo | EventMobi | Eventtia | Splash |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 92.2% | 4.6% | 0.61% | 1.4% | 0.41% | 0.41% | 0.18% | 0.15% | 0.07% |
| Nov 2025 | 92.1% | 4.6% | 0.74% | 1.4% | 0.41% | 0.41% | 0.18% | 0.15% | 0.06% |
| Dec 2025 | 92.6% | 4.6% | 0.75% | 0.92% | 0.42% | 0.41% | 0.14% | 0.1% | 0.08% |
| Jan 2026 | 89.6% | 6.7% | 0.89% | 1.3% | 0.61% | 0.48% | 0.21% | 0.12% | 0.1% |
| Feb 2026 | 90.5% | 5.5% | 1.1% | 1.3% | 0.61% | 0.49% | 0.27% | 0.12% | 0.07% |
| Mar 2026 | 90.7% | 5.5% | 0.89% | 1.6% | 0.5% | 0.4% | 0.22% | 0.12% | 0.08% |
| Apr 2026 | 91.7% | 4.5% | 1.1% | 1.4% | 0.5% | 0.4% | 0.22% | 0.1% | 0.08% |
| May 2026 | 91.8% | 4.6% | 1.1% | 1.4% | 0.41% | 0.4% | 0.18% | 0.08% | 0.08% |
| Jun 2026 | 91.9% | 4.5% | 1.1% | 1.4% | 0.41% | 0.33% | 0.18% | 0.08% | 0.08% |
| Jul 2026 | 89.6% | 6.7% | 1.1% | 1.3% | 0.49% | 0.4% | 0.21% | 0.1% | 0.12% |
| Aug 2026 | 90.8% | 5.5% | 1.3% | 1.1% | 0.5% | 0.33% | 0.22% | 0.12% | 0.1% |
| Sep 2026 | 89.2% | 6.6% | 1.3% | 1.3% | 0.6% | 0.39% | 0.26% | 0.14% | 0.1% |
How has the Bizzabo and Luma comparison changed over the last 12 months?
3 findings
- Luma was ahead of Bizzabo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bizzabo’s share of searches among event marketing platforms worldwide moved from 0.41% to 0.39%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
- Across the 12 months ending September 2026, Luma’s share of searches among event marketing platforms worldwide moved from 0.61% to 1.3%, and its estimated monthly branded searches moved from 12.1K to 18.1K.
How did search popularity change for event marketing platforms worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Bizzabo’s and Luma’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among event marketing platforms
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