Brandwave

BIXOLON vs Square:Which is more popular?

In September 2026, BIXOLON had more branded searches than Square among receipt printer brands worldwide. BIXOLON had about 8,100 branded searches, while Square had 140. BIXOLON made up 1% of all receipt printer brand searches we track, and Square accounted for 0.02%. When we asked ChatGPT and Google AI Overviews about receipt printer brands, Square appeared in all four answers and BIXOLON in three. BIXOLON was mentioned before Square in three out of four answers.

Among receipt printer brands worldwide in September 2026

Who do people search for more?

BIXOLON, about 58 searches for every 1 for Square

BIXOLON 8.1K searchesSquare 140 searches

Who does AI mention more?

Square, mentioned in every answer we collected

Square in 4 of 4BIXOLON in 3 of 4

Who does AI recommend more?

BIXOLON, named ahead of Square in 3 of 4 answers

BIXOLON first in 3Square first in 1

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Top receipt printer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Square appeared in all four answers. BIXOLON was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. BIXOLON was listed before Square in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Epson1st
  2. Square2nd
  3. BIXOLON3rd
  4. Clover4th
  5. Verifone–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Epson4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Square4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Clover3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • BIXOLON3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Verifone0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about receipt printer brands

4 answers
  • Asked ChatGPT

    “Which receipt printer brand should I buy?”

    1. 1Epson
    2. 2BIXOLON
    3. 3Square
  • Asked ChatGPT

    “What are the best receipt printer brands?”

    1. 1Epson
    2. 2BIXOLON
    3. 3Square
    4. 4Clover
  • Asked ChatGPT

    “What's the best receipt printer brand for a checkout counter?”

    1. 1Epson
    2. 2BIXOLON
    3. 3Square
    4. 4Clover
  • Searched Google, AI Overview

    “thermal receipt printer”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “pos receipt printer”

    1. 1Square
    2. 2Clover
    3. 3Epson

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is BIXOLON or Square more popular in search?

This chart shows how often people search Google for BIXOLON and Square by name. Each line represents a brand's share of searches for all five receipt printer brands we track, month by month, from English-language searches worldwide.

BIXOLON and Square among receipt printer brands worldwide, by month

Share of searches by month for BIXOLON, Square. The figures are in the table below the chart.

View monthly share of searches table
MonthEpsonVerifoneCloverBIXOLONSquare
Oct 202584.2%9.3%5.4%1%0.02%
Nov 202584.6%9.4%5%1%0.01%
Dec 202585.3%9.4%4.2%1%0.01%
Jan 202685.2%9.4%4.5%0.84%<0.01%
Feb 202682.6%11.2%5.4%0.81%0.01%
Mar 202680.1%13.2%5.8%0.96%0.02%
Apr 202682.6%11.2%5.4%0.81%0.01%
May 202680.7%13.2%5.2%0.79%0.02%
Jun 202680.7%13.2%5.2%0.79%0.02%
Jul 202680.9%13.3%5%0.79%0.01%
Aug 202680.9%13.3%5%0.79%0.01%
Sep 202682.9%11.2%4.9%1%0.02%

How has the BIXOLON and Square comparison changed over the last 12 months?

3 findings
  • BIXOLON was ahead of Square in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, BIXOLON’s share of searches among receipt printer brands worldwide held steady at 1%, and its estimated monthly branded searches held steady at 8.1K.
  • Across the 12 months ending September 2026, Square’s share of searches among receipt printer brands worldwide held steady at 0.02%, and its estimated monthly branded searches moved from 170 to 140.

How did search popularity change for receipt printer brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Square worldwide fell 17.6% over 12 measured months, from 170 to 140 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using BIXOLON’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BIXOLON

1 branded search term

  • bixolon

Square

1 branded search term

  • handheld square terminal

How the Brand Demand Index is measured

Other head-to-heads among receipt printer brands

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