Bishop-McCann vs Freeman:Which is more popular?
In September 2026, Freeman had more branded searches than Bishop-McCann among events agencies worldwide. Freeman had about 1,260 branded searches, while Bishop-McCann had 1,000. Freeman made up 3.4% of all events agency searches we track, and Bishop-McCann accounted for 2.7%. When we asked ChatGPT and Google AI Overviews about events agencies, Bishop-McCann appeared in one of the four answers and Freeman in none.
Who do people search for more?
Freeman, about 26% more searches than Bishop-McCann
Who does AI mention more?
Bishop-McCann, mentioned in 1 of 4 answers, Freeman in 0
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Top events agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Bishop-McCann was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. Freeman did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
George P Johnson2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
MKG2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Momentum Worldwide1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
MCI Group1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bishop-McCann1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Jack Morton0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
GES0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Wonderland0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Freeman0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Imagination0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about events agencies
4 answers
Asked ChatGPT
“Which events agency should I hire?”
Asked ChatGPT
“What are the best events agencies?”
Asked ChatGPT
“What's the best events agency for a product launch?”
- 1
MKG
- 1
Searched Google, AI Overview
“events agency”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“corporate events agency”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Bishop-McCann or Freeman more popular in search?
This chart shows how often people search Google for Bishop-McCann and Freeman by name. Each line represents a brand's share of searches for all ten events agencies we track, month by month, from English-language searches worldwide.
Share of searches by month for Freeman, Bishop-McCann. The figures are in the table below the chart.
View monthly share of searches table
| Month | Jack Morton | George P Johnson | GES | Momentum Worldwide | MCI Group | Wonderland | Freeman | Bishop-McCann | Imagination | MKG |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.7% | 17.8% | 14.6% | 14.6% | 11.9% | 5.1% | 4.4% | 2.7% | 1.6% | 0.7% |
| Nov 2025 | 26.2% | 17.5% | 17.5% | 14.2% | 11.6% | 4.2% | 4.1% | 2.3% | 1.9% | 0.45% |
| Dec 2025 | 21.9% | 14.6% | 21.9% | 14.6% | 11.9% | 5.3% | 5% | 2.9% | 1.3% | 0.56% |
| Jan 2026 | 29.2% | 13% | 15.9% | 15.9% | 13% | 4.6% | 3.8% | 2.4% | 1.5% | 0.63% |
| Feb 2026 | 25.4% | 13.9% | 16.9% | 16.9% | 13.9% | 4.1% | 4% | 2.6% | 1.6% | 0.67% |
| Mar 2026 | 23.7% | 15.8% | 15.8% | 19.4% | 12.9% | 3.9% | 3.6% | 2.4% | 1.8% | 0.62% |
| Apr 2026 | 27.2% | 14.8% | 14.8% | 14.8% | 14.8% | 4.4% | 3.5% | 3.6% | 1.4% | 0.71% |
| May 2026 | 23.4% | 15.6% | 19.1% | 15.6% | 12.7% | 4.6% | 3.6% | 2.9% | 1.8% | 0.75% |
| Jun 2026 | 22.9% | 12.5% | 18.7% | 12.5% | 10.2% | 15.3% | 3% | 3% | 1.4% | 0.6% |
| Jul 2026 | 29% | 15.8% | 12.9% | 15.8% | 12.9% | 4.7% | 3.9% | 2.9% | 1.6% | 0.61% |
| Aug 2026 | 28.4% | 15.5% | 15.5% | 15.5% | 12.6% | 3.8% | 3.6% | 2.9% | 1.9% | 0.49% |
| Sep 2026 | 32.3% | 14.4% | 14.4% | 14.4% | 11.8% | 4.3% | 3.4% | 2.7% | 1.8% | 0.45% |
How has the Bishop-McCann and Freeman comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Bishop-McCann took it in April 2026, Freeman took it in May 2026.
- Across the 12 months ending September 2026, Bishop-McCann’s share of searches among events agencies worldwide held steady at 2.7%, and its estimated monthly branded searches held steady at 1K.
- Across the 12 months ending September 2026, Freeman’s share of searches among events agencies worldwide moved from 4.4% to 3.4%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
How did search popularity change for events agencies worldwide in September 2026?
1 change

Estimated monthly branded searches for Freeman worldwide fell 22.2% over 12 measured months, from 1.6K to 1.3K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Bishop-McCann’s and Freeman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bishop-McCann
1 branded search term
- bishop mccann
Freeman
2 branded search terms
- freeman agencies
- freeman events
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