Birdeye vs Influitive:Which is more popular?
In September 2026, Birdeye had more branded searches than Influitive among brand advocacy platforms worldwide. Birdeye had about 74,000 branded searches, while Influitive had 480. Birdeye made up 12.3% of all brand advocacy platform searches we track, and Influitive accounted for 0.08%. When we asked ChatGPT and Google AI Overviews about brand advocacy platforms, Influitive appeared in four of the five answers and Birdeye in three. Influitive was mentioned before Birdeye in every answer that named either.
Who do people search for more?
Birdeye, about 154 searches for every 1 for Influitive
Who does AI mention more?
Influitive, mentioned in 4 of 5 answers, Birdeye in 3
Who does AI recommend more?
Influitive, named ahead of Birdeye in 4 of 4 answers
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Top brand advocacy platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Influitive was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Birdeye was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Influitive was listed before Birdeye in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Influitive1st
Referral Factory2nd
DSMN83rd
Referral Rock4th
Birdeye5th
Yotpo6th
UserEvidence7th
Extole8th
G29th
TrustRadius10th- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Influitive4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Birdeye3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Yotpo3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Referral Factory3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
G22 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Extole2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
DSMN82 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Referral Rock2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
UserEvidence2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
TrustRadius1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about brand advocacy platforms
5 answers
Asked ChatGPT
“Which brand advocacy platform should I use?”
Asked ChatGPT
“What are the best brand advocacy platforms?”
Asked ChatGPT
“What's the best brand advocacy platform for customer referrals?”
Searched Google, AI Overview
“customer advocacy software”
Searched Google, AI Overview
“referral marketing platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Birdeye or Influitive more popular in search?
This chart shows how often people search Google for Birdeye and Influitive by name. Each line represents a brand's share of searches for all 11 brand advocacy platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Birdeye, Influitive. The figures are in the table below the chart.
View monthly share of searches table
| Month | G2 | Birdeye | Capterra | Yotpo | TrustRadius | Extole | DSMN8 | Referral Rock | Referral Factory | UserEvidence | Influitive |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 72.7% | 11.7% | 7.8% | 5.2% | 1% | 0.37% | 0.19% | 0.37% | 0.31% | 0.14% | 0.17% |
| Nov 2025 | 70.7% | 13.9% | 7.6% | 5.1% | 1% | 0.37% | 0.23% | 0.37% | 0.37% | 0.17% | 0.17% |
| Dec 2025 | 72.7% | 11.7% | 7.8% | 5.2% | 1% | 0.31% | 0.21% | 0.31% | 0.31% | 0.14% | 0.17% |
| Jan 2026 | 69.4% | 13.6% | 9.1% | 5% | 1.2% | 0.36% | 0.29% | 0.36% | 0.36% | 0.16% | 0.16% |
| Feb 2026 | 66.5% | 15.8% | 8.7% | 5.8% | 1.4% | 0.42% | 0.34% | 0.34% | 0.34% | 0.19% | 0.19% |
| Mar 2026 | 64.1% | 23% | 6.9% | 3.8% | 0.92% | 0.27% | 0.27% | 0.22% | 0.22% | 0.15% | 0.12% |
| Apr 2026 | 75.3% | 9.9% | 8.1% | 4.4% | 1.1% | 0.32% | 0.2% | 0.2% | 0.26% | 0.14% | 0.12% |
| May 2026 | 77.6% | 10.2% | 6.8% | 3.7% | 0.74% | 0.22% | 0.17% | 0.17% | 0.22% | 0.1% | 0.1% |
| Jun 2026 | 78.9% | 8.5% | 7% | 3.8% | 0.76% | 0.22% | 0.22% | 0.17% | 0.17% | 0.12% | 0.1% |
| Jul 2026 | 78.8% | 8.5% | 7% | 3.8% | 0.93% | 0.28% | 0.17% | 0.17% | 0.17% | 0.1% | 0.1% |
| Aug 2026 | 77.1% | 10.2% | 6.8% | 3.7% | 1.1% | 0.27% | 0.21% | 0.21% | 0.21% | 0.12% | 0.1% |
| Sep 2026 | 76.1% | 12.3% | 6.7% | 3% | 0.9% | 0.27% | 0.22% | 0.17% | 0.15% | 0.1% | 0.08% |
How has the Birdeye and Influitive comparison changed over the last 12 months?
3 findings
- Birdeye was ahead of Influitive in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Birdeye’s share of searches among brand advocacy platforms worldwide moved from 11.7% to 12.3%, and its estimated monthly branded searches moved from 60.5K to 74K.
- Across the 12 months ending September 2026, Influitive’s share of searches among brand advocacy platforms worldwide moved from 0.17% to 0.08%, and its estimated monthly branded searches moved from 880 to 480.
How did search popularity change for brand advocacy platforms worldwide in September 2026?
2 changes

In September 2026, Birdeye gained share of searches among brand advocacy platforms worldwide, from 10.2% to 12.3%.

Estimated monthly branded searches for Influitive worldwide fell 45.5% over 12 measured months, from 880 to 480 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Birdeye’s and Influitive’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Birdeye
1 branded search term
- birdeye
Influitive
1 branded search term
- influitive
Other head-to-heads among brand advocacy platforms

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