BiOptimizers vs Life Extension:Which is searched more?
In September 2026, BiOptimizers had more branded searches than Life Extension among magnesium supplement brands worldwide. BiOptimizers had about 11,000 branded searches, while Life Extension had 2,900. BiOptimizers made up 10.1% of all magnesium supplement brand searches we track, and Life Extension accounted for 2.7%. These are worldwide searches for English-language branded terms.
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Is BiOptimizers or Life Extension more popular in search?
Compare the brands people buy magnesium supplements from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for BiOptimizers, Life Extension. The figures are in the table below the chart.
View monthly share of searches table
| Month | Natural Calm | Nature Made | BiOptimizers | Thorne | Now Foods | Pure Encapsulations | Nature's Bounty | Doctor’s Best | Life Extension | Moon Juice | Ancient Minerals | Jigsaw Health |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.5% | 13.1% | 12.7% | 7.2% | 5.9% | 3.9% | 5.9% | 4.8% | 3.2% | 2.1% | 2.1% | 0.52% |
| Nov 2025 | 36.2% | 12.2% | 13.6% | 8.1% | 6.7% | 4.4% | 5.4% | 5.4% | 2.9% | 2.4% | 1.9% | 0.59% |
| Dec 2025 | 38.5% | 12.9% | 11.8% | 7.1% | 5.8% | 4.7% | 5.8% | 5.8% | 3.1% | 2% | 2% | 0.63% |
| Jan 2026 | 37.5% | 15.1% | 11.3% | 6.8% | 5.6% | 5.5% | 5.5% | 5.5% | 3% | 2% | 1.6% | 0.49% |
| Feb 2026 | 39.3% | 16.1% | 9.8% | 7.2% | 6% | 4.8% | 4.8% | 4.8% | 3.2% | 1.7% | 1.7% | 0.43% |
| Mar 2026 | 35.6% | 17.9% | 10.9% | 8% | 5.7% | 4.4% | 5.3% | 5.3% | 2.9% | 1.9% | 1.5% | 0.48% |
| Apr 2026 | 35.2% | 18% | 10.9% | 9.8% | 5.7% | 4.4% | 4.4% | 5.4% | 2.9% | 1.3% | 1.5% | 0.48% |
| May 2026 | 32.7% | 20.1% | 10% | 9% | 6.4% | 4.9% | 4.9% | 4.9% | 3.3% | 1.7% | 1.7% | 0.44% |
| Jun 2026 | 33.2% | 20.7% | 10.3% | 9.2% | 6.3% | 5% | 5% | 4.1% | 2.7% | 1.5% | 1.5% | 0.45% |
| Jul 2026 | 32.8% | 20.2% | 10% | 9% | 6.1% | 6% | 4.9% | 4% | 3.3% | 1.7% | 1.5% | 0.44% |
| Aug 2026 | 32.5% | 20.3% | 10.1% | 9.1% | 6.1% | 6% | 4.9% | 4% | 3.3% | 1.7% | 1.5% | 0.44% |
| Sep 2026 | 33% | 20.4% | 10.1% | 9.1% | 6.1% | 6.1% | 5% | 4% | 2.7% | 1.7% | 1.5% | 0.44% |
How has the BiOptimizers and Life Extension comparison changed over the last 12 months?
3 findings
- BiOptimizers was ahead of Life Extension in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BiOptimizers’ share of searches among magnesium supplement brands worldwide moved from 12.7% to 10.1%, and its estimated monthly branded searches moved from 14.3K to 11K.
- Across the 12 months ending September 2026, Life Extension’s share of searches among magnesium supplement brands worldwide moved from 3.2% to 2.7%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
How did search popularity change for magnesium supplement brands worldwide in September 2026?
2 changes

In September 2026, Life Extension lost share of searches among magnesium supplement brands worldwide, from 3.3% to 2.7%.

Estimated monthly branded searches for BiOptimizers worldwide fell 23.1% over 12 measured months, from 14.3K to 11K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using BiOptimizers’ and Life Extension’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BiOptimizers
2 branded search terms
- bioptimizers magnesium
- magnesium breakthrough
Life Extension
1 branded search term
- life extension magnesium
Other head-to-heads among magnesium supplement brands

Natural Calm vs Nature Made: compare search popularity
Natural Calm vs BiOptimizers: compare search popularity
Natural Calm vs Thorne: compare search popularity
Natural Calm vs Now Foods: compare search popularity
Nature Made vs BiOptimizers: compare search popularity
Nature Made vs Thorne: compare search popularity

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