Brandwave

Bigtincan vs Showpad:Which is more popular by branded search?

In August 2026, Showpad had more branded searches than Bigtincan among sales enablement platforms worldwide. Showpad was estimated to have 12.3K branded searches compared to Bigtincan’s 1.6K, and held a 21.6% Share of Search versus Bigtincan’s 2.9%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among sales enablement platforms worldwide in August 2026Which is more popular in search, Bigtincan or Showpad?
Bigtincan2.9%1.6K searches
vs
Showpad21.6%12.3K searches

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Which is more popular in search, Bigtincan or Showpad?

Compare services and tools used to organize sales content and support sales teams. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bigtincan and Showpad among sales enablement platforms worldwide, by month

Share of Search by month for Showpad, Bigtincan. The figures are in the table below the chart.

View monthly share of search table
MonthHighspotMindtickleShowpadBigtincanSeismic
Oct 202547.2%21%25.8%5.1%0.91%
Nov 202547.1%25.6%21.1%5%1.2%
Dec 202552.3%23.1%19.1%4.6%1%
Jan 202650.1%22.3%22.4%4.4%0.89%
Feb 202650.6%22.2%22.5%3.6%1%
Mar 202650.1%22.2%22.3%4.4%0.96%
Apr 202646%24.8%25%3.2%0.93%
May 202648.1%26.1%21.5%3.4%0.85%
Jun 202646%24.9%25%3.3%0.81%
Jul 202648.3%26.1%21.5%3.4%0.75%
Aug 202648.4%26.3%21.6%2.9%0.76%
Sep 2026—————

How has the Bigtincan and Showpad comparison changed over the last 12 months?

  • Showpad was ahead of Bigtincan in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bigtincan’s estimated Share of Search among sales enablement platforms worldwide moved from 5.1% to 2.9%, and its estimated monthly branded searches moved from 3.6K to 1.6K.
  • Across the 11 months ending August 2026, Showpad’s estimated Share of Search among sales enablement platforms worldwide moved from 25.8% to 21.6%, and its estimated monthly branded searches moved from 18.4K to 12.3K.

How did search popularity change for sales enablement platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Bigtincan worldwide fell 55.1% over 11 measured months, from 3.6K to 1.6K in August 2026.

  2. Estimated monthly branded searches for Showpad worldwide fell 33% over 11 measured months, from 18.4K to 12.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Bigtincan’s and Showpad’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bigtincan

3 branded search terms

  • bigtincan
  • bigtincan app
  • bigtincan com

Showpad

6 branded search terms

  • showpad
  • showpad app
  • showpad com
  • showpad platform
  • showpad sales enablement
  • showpad software

How the Brand Demand Index is measured

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