Brandwave

Best Western vs Chanel:Which is searched more?

In September 2026, Chanel had more branded searches than Best Western among riding Boots brands worldwide. Chanel was estimated to have 7.4M branded searches compared to Best Western’s 1M, and held a 37.7% Share of Search versus Best Western’s 5.1%. These are worldwide searches for English-language branded terms.

Share of Search among riding Boots brands worldwide in September 2026Which is more popular in search, Best Western or Chanel?
Best Western5.1%1M searches
vs
Chanel37.7%7.4M searches

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Which is more popular in search, Best Western or Chanel?

Compare the riding boots brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Best Western and Chanel among riding Boots brands worldwide, by month

Share of Search by month for Chanel, Best Western. The figures are in the table below the chart.

View monthly share of search table
MonthChanelCoachGucciHarley-DavidsonMichael KorsBest WesternAriatDublin
Oct 202536%9.1%16.6%16.6%13.6%4.9%3.3%<0.01%
Nov 202531.8%12.7%15.5%12.7%18.9%3.8%4.6%<0.01%
Dec 202536.7%13.2%16.1%10.8%16.1%3.2%3.9%<0.01%
Jan 202646.7%10.5%12.9%10.5%12.9%3.8%2.6%<0.01%
Feb 202638.7%11.9%14.6%14.6%11.9%5.3%2.9%<0.01%
Mar 202638.4%10.7%16.1%16.1%10.7%4.8%3.2%<0.01%
Apr 202636.1%11.1%16.6%16.6%11.1%5%3.3%<0.01%
May 202643.1%9.9%14.8%14.8%9.9%4.4%3%<0.01%
Jun 202647.1%11.4%11.4%13.9%9.3%4.1%2.8%<0.01%
Jul 202639%13.4%13.4%13.4%13.4%4.9%2.7%<0.01%
Aug 202634.7%15.8%12.9%15.8%12.9%4.7%3.2%<0.01%
Sep 202637.7%14.1%14.1%14.1%11.5%5.1%3.5%<0.01%

How has the Best Western and Chanel comparison changed over the last 12 months?

  • Chanel was ahead of Best Western in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Best Western’s estimated Share of Search among riding Boots brands worldwide moved from 4.9% to 5.1%, and its estimated monthly branded searches held steady at 1M.
  • Across the 12 months ending September 2026, Chanel’s estimated Share of Search among riding Boots brands worldwide moved from 36% to 37.7%, and its estimated monthly branded searches moved from 7.3M to 7.4M.

How did search popularity change for riding Boots brands worldwide in September 2026?

  1. In September 2026, Chanel gained estimated Share of Search among riding Boots brands worldwide, from 34.7% to 37.7%.

Other head-to-heads among riding Boots brands

How each brand is measured

Brandwave collects information about searches that people make online using Best Western’s and Chanel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Best Western

1 branded search term

  • best western

Chanel

4 branded search terms

  • chanel
  • chanel chance
  • chanel parfume
  • chanel water

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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