Best Friends by Sheri vs K9 Ballistics:Which is more popular?
In September 2026, K9 Ballistics had more branded searches than Best Friends by Sheri among pet bed brands worldwide. K9 Ballistics had about 8,100 branded searches, while Best Friends by Sheri had 720. K9 Ballistics made up 9.3% of all pet bed brand searches we track, and Best Friends by Sheri accounted for 0.82%. When we asked ChatGPT and Google AI Overviews about pet bed brands, K9 Ballistics appeared in three of the five answers and Best Friends by Sheri in none.
Who do people search for more?
K9 Ballistics, about 11 searches for every 1 for Best Friends by Sheri
Who does AI mention more?
K9 Ballistics, mentioned in 3 of 5 answers, Best Friends by Sheri in 0
Who does AI recommend more?
K9 Ballistics, the only one of the two named
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Top pet bed brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, K9 Ballistics was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Best Friends by Sheri did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Big Barker4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
K9 Ballistics3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- FurHaven3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PetFusion2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KONG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Paws for Life0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Snooza0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Best Friends by Sheri0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pet bed brands
5 answers
Asked ChatGPT
“Which pet bed brand should I buy?”
Asked ChatGPT
“What are the best pet bed brands?”
Asked ChatGPT
“What's the best pet bed brand for a comfy pet?”
Searched Google, AI Overview
“orthopaedic pet bed”
Searched Google, AI Overview
“washable dog bed”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Best Friends by Sheri or K9 Ballistics more popular in search?
This chart shows how often people search Google for Best Friends by Sheri and K9 Ballistics by name. Each line represents a brand's share of searches for all eight pet bed brands we track, month by month, from English-language searches worldwide.
Share of searches by month for K9 Ballistics, Best Friends by Sheri. The figures are in the table below the chart.
View monthly share of searches table
| Month | KONG | K9 Ballistics | Paws for Life | Snooza | Big Barker | PetFusion | FurHaven | Best Friends by Sheri |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 75.4% | 7.8% | 6.3% | 3.5% | 2.3% | 1.5% | 2.3% | 0.96% |
| Nov 2025 | 77.4% | 8.6% | 4.7% | 3.1% | 2.1% | 1.4% | 2.1% | 0.71% |
| Dec 2025 | 79.9% | 7.3% | 4% | 2.2% | 2.2% | 1.5% | 2.2% | 0.79% |
| Jan 2026 | 76.4% | 8.5% | 4.6% | 3.1% | 2.5% | 1.3% | 2.5% | 0.91% |
| Feb 2026 | 78% | 8.7% | 4.7% | 2.5% | 2.1% | 1.4% | 1.7% | 0.77% |
| Mar 2026 | 76.9% | 8.3% | 5.5% | 3.7% | 2% | 1.3% | 1.6% | 0.73% |
| Apr 2026 | 73.7% | 9.7% | 6.5% | 3.5% | 2.3% | 1.6% | 1.9% | 0.86% |
| May 2026 | 70.3% | 10.8% | 7.2% | 4.8% | 2.1% | 1.7% | 2.1% | 0.96% |
| Jun 2026 | 72.3% | 9.1% | 7.4% | 4.9% | 2.1% | 1.5% | 1.8% | 0.81% |
| Jul 2026 | 72.4% | 8.7% | 7.1% | 4.7% | 2.6% | 1.7% | 2% | 0.77% |
| Aug 2026 | 75.9% | 7.8% | 6.4% | 3.5% | 2.3% | 1.5% | 1.8% | 0.7% |
| Sep 2026 | 73.5% | 9.3% | 6.2% | 4.1% | 2.2% | 2.2% | 1.8% | 0.82% |
How has the Best Friends by Sheri and K9 Ballistics comparison changed over the last 12 months?
3 findings
- K9 Ballistics was ahead of Best Friends by Sheri in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Best Friends by Sheri’s share of searches among pet bed brands worldwide moved from 0.96% to 0.82%, and its estimated monthly branded searches moved from 1K to 720.
- Across the 12 months ending September 2026, K9 Ballistics’ share of searches among pet bed brands worldwide moved from 7.8% to 9.3%, and its estimated monthly branded searches held steady at 8.1K.
How did search popularity change for pet bed brands worldwide in September 2026?
2 changes

In September 2026, K9 Ballistics gained share of searches among pet bed brands worldwide, from 7.8% to 9.3%.

Estimated monthly branded searches for Best Friends by Sheri worldwide fell 28% over 12 measured months, from 1K to 720 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Best Friends by Sheri’s and K9 Ballistics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Best Friends by Sheri
1 branded search term
- best friends by sheri
K9 Ballistics
1 branded search term
- k9 ballistics
Other head-to-heads among pet bed brands

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