Best Buy vs Currys:Which is more popular by branded search?
In August 2026, Best Buy had more branded searches than Currys among electronics retailers worldwide. Best Buy was estimated to have 20.4M branded searches compared to Currys’ 6.1M, and held a 64.1% Share of Search versus Currys’ 19.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Best Buy or Currys?
Compare the retailers people buy electronics from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Best Buy, Currys. The figures are in the table below the chart.
View monthly share of search table
| Month | Best Buy | Currys | JB Hi-Fi | Harvey Norman | Newegg |
|---|---|---|---|---|---|
| Oct 2025 | 62.3% | 18.7% | 10.3% | 5.6% | 3.1% |
| Nov 2025 | 62.3% | 18.7% | 10.3% | 5.6% | 3.1% |
| Dec 2025 | 64.8% | 15.9% | 10.8% | 5.8% | 2.6% |
| Jan 2026 | 62.3% | 18.7% | 10.4% | 5.6% | 3.1% |
| Feb 2026 | 62.2% | 18.7% | 10.4% | 5.6% | 3.1% |
| Mar 2026 | 66.5% | 16.3% | 9.1% | 4.9% | 3.3% |
| Apr 2026 | 66.9% | 16.4% | 9.1% | 4.9% | 2.7% |
| May 2026 | 66.1% | 16.2% | 9% | 5.9% | 2.7% |
| Jun 2026 | 66.5% | 16.3% | 9.1% | 4.9% | 3.3% |
| Jul 2026 | 66.8% | 16.4% | 9.2% | 4.9% | 2.7% |
| Aug 2026 | 64.1% | 19.2% | 8.8% | 4.7% | 3.1% |
| Sep 2026 | — | — | — | — | — |
How has the Best Buy and Currys comparison changed over the last 12 months?
3 findings
- Best Buy was ahead of Currys in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Best Buy’s estimated Share of Search among electronics retailers worldwide moved from 62.3% to 64.1%, and its estimated monthly branded searches held steady at 20.4M.
- Across the 11 months ending August 2026, Currys’ estimated Share of Search among electronics retailers worldwide moved from 18.7% to 19.2%, and its estimated monthly branded searches held steady at 6.1M.
How did search popularity change for electronics retailers worldwide in August 2026?
2 changes
In August 2026, Currys gained estimated Share of Search among electronics retailers worldwide, from 16.4% to 19.2%.
In August 2026, Best Buy lost estimated Share of Search among electronics retailers worldwide, from 66.8% to 64.1%.
How each brand is measured
Brandwave collects information about searches that people make online using Best Buy’s and Currys’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.