Brandwave

Benchling vs Hero:Which is searched more?

In August 2026, Hero had more branded searches than Benchling among laboratory management software worldwide. Hero was estimated to have 74K branded searches compared to Benchling’s 49.5K, and held a 52% Share of Search versus Benchling’s 34.8%. These are worldwide searches for English-language branded terms.

Share of Search among laboratory management software worldwide in August 2026Which is more popular in search, Benchling or Hero?
Benchling34.8%49.5K searches
vs
Hero52%74K searches

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Which is more popular in search, Benchling or Hero?

Compare the systems laboratories run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Benchling and Hero among laboratory management software worldwide, by month

Share of Search by month for Hero, Benchling. The figures are in the table below the chart.

View monthly share of search table
MonthHeroBenchling
Oct 20250.4%76.1%
Nov 20250.47%73.1%
Dec 20256.1%68.2%
Jan 202637.9%46.3%
Feb 202633.6%50.1%
Mar 202643.3%43.3%
Apr 202648.3%39.5%
May 202657.5%31.6%
Jun 202652.6%35.2%
Jul 202647.6%38.9%
Aug 202652%34.8%
Sep 2026——

How has the Benchling and Hero comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Hero took it in April 2026.
  • Across the 11 months ending August 2026, Benchling’s estimated Share of Search among laboratory management software worldwide moved from 76.1% to 34.8%, and its estimated monthly branded searches moved from 74K to 49.5K.
  • Across the 11 months ending August 2026, Hero’s estimated Share of Search among laboratory management software worldwide moved from 0.4% to 52%, and its estimated monthly branded searches moved from 390 to 74K.

How did search popularity change for laboratory management software worldwide in August 2026?

  1. In August 2026, Hero gained estimated Share of Search among laboratory management software worldwide, from 47.6% to 52%.

  2. In August 2026, Benchling lost estimated Share of Search among laboratory management software worldwide, from 38.9% to 34.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Benchling’s and Hero’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Benchling

1 branded search term

  • benchling

Hero

1 branded search term

  • hero sms

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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