Brandwave

Ben & Jerry's vs Connoisseur:Which is searched more?

In August 2026, Connoisseur had more branded searches than Ben & Jerry's among ice cream brands worldwide. Connoisseur was estimated to have 368K branded searches compared to Ben & Jerry's’ 480, and held a 20.5% Share of Search versus Ben & Jerry's’ 0.03%. These are worldwide searches for English-language branded terms.

Share of Search among ice cream brands worldwide in August 2026Which is more popular in search, Ben & Jerry's or Connoisseur?
Ben & Jerry's0.03%480 searches
vs
Connoisseur20.5%368K searches

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Which is more popular in search, Ben & Jerry's or Connoisseur?

Compare the ice cream brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ben & Jerry's and Connoisseur among ice cream brands worldwide, by month

Share of Search by month for Connoisseur, Ben & Jerry's. The figures are in the table below the chart.

View monthly share of search table
MonthConnoisseurBen & Jerry's
Oct 202529.9%0.03%
Nov 202529.1%0.03%
Dec 202529.1%0.02%
Jan 202629.9%0.03%
Feb 202625.9%0.03%
Mar 202627.8%0.04%
Apr 202621.7%0.04%
May 202623.4%0.03%
Jun 202618.8%0.03%
Jul 202617.4%0.03%
Aug 202620.5%0.03%
Sep 2026——

How has the Ben & Jerry's and Connoisseur comparison changed over the last 12 months?

  • Connoisseur was ahead of Ben & Jerry's in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Ben & Jerry's’ estimated Share of Search among ice cream brands worldwide held steady at 0.03%, and its estimated monthly branded searches moved from 390 to 480.
  • Across the 11 months ending August 2026, Connoisseur’s estimated Share of Search among ice cream brands worldwide moved from 29.9% to 20.5%, and its estimated monthly branded searches held steady at 368K.

How did search popularity change for ice cream brands worldwide in August 2026?

  1. In August 2026, Connoisseur gained estimated Share of Search among ice cream brands worldwide, from 17.4% to 20.5%.

  2. Estimated monthly branded searches for Ben & Jerry's worldwide rose 23.1% over 11 measured months, from 390 to 480 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Ben & Jerry's’ and Connoisseur’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ben & Jerry's

2 branded search terms

  • ben jerry s
  • benjerrys

Connoisseur

1 branded search term

  • connoisseur

How the Brand Demand Index is measured

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