Belle Tire vs Discount Tire:Which is more popular by branded search?
In August 2026, Discount Tire had more branded searches than Belle Tire among tyre retailers worldwide. Discount Tire was estimated to have 4.1M branded searches compared to Belle Tire’s 301K, and held an 82.6% Share of Search versus Belle Tire’s 6.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Belle Tire or Discount Tire?
Compare the tyre retailers motorists use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Discount Tire, Belle Tire. The figures are in the table below the chart.
View monthly share of search table
| Month | Discount Tire | Kwik Fit | Belle Tire | National Tyres | Tony's Tyre & Auto Care | Tyreland |
|---|---|---|---|---|---|---|
| Oct 2025 | 82.9% | 9.1% | 6.1% | 1.5% | 0.33% | 0.11% |
| Nov 2025 | 81.7% | 9% | 7.4% | 1.5% | 0.32% | 0.11% |
| Dec 2025 | 79.7% | 10.7% | 7.2% | 1.8% | 0.47% | 0.13% |
| Jan 2026 | 80.5% | 10.8% | 5.9% | 2.2% | 0.48% | 0.16% |
| Feb 2026 | 78.6% | 12.9% | 5.8% | 2.1% | 0.46% | 0.15% |
| Mar 2026 | 80.9% | 10.9% | 6% | 1.8% | 0.39% | 0.13% |
| Apr 2026 | 82.5% | 9.1% | 6.1% | 1.8% | 0.4% | 0.11% |
| May 2026 | 80.9% | 10.9% | 6% | 1.8% | 0.39% | 0.11% |
| Jun 2026 | 82.5% | 9.1% | 6.1% | 1.8% | 0.4% | 0.11% |
| Jul 2026 | 82.5% | 9.1% | 6.1% | 1.8% | 0.4% | 0.11% |
| Aug 2026 | 82.6% | 9.1% | 6.1% | 1.8% | 0.33% | 0.13% |
| Sep 2026 | — | — | — | — | — | — |
How has the Belle Tire and Discount Tire comparison changed over the last 12 months?
3 findings
- Discount Tire was ahead of Belle Tire in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Belle Tire’s estimated Share of Search among tyre retailers worldwide held steady at 6.1%, and its estimated monthly branded searches moved from 368K to 301K.
- Across the 11 months ending August 2026, Discount Tire’s estimated Share of Search among tyre retailers worldwide moved from 82.9% to 82.6%, and its estimated monthly branded searches moved from 5M to 4.1M.
How did search popularity change for tyre retailers worldwide in August 2026?
2 changes
Estimated monthly branded searches for Belle Tire worldwide fell 18.2% over 11 measured months, from 368K to 301K in August 2026.
Estimated monthly branded searches for Discount Tire worldwide fell 18.2% over 11 measured months, from 5M to 4.1M in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Belle Tire’s and Discount Tire’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Belle Tire
1 branded search term
- belle tire
Discount Tire
1 branded search term
- discount tire

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