Brandwave

Belkins vs Operatix:Which is more popular by branded search?

In August 2026, Belkins had more branded searches than Operatix among demand generation agencies worldwide. Belkins was estimated to have 201K branded searches compared to Operatix’s 480, and held a 91% Share of Search versus Operatix’s 0.22%. These are worldwide searches for English-language branded terms.

Share of Search among demand generation agencies worldwide in August 2026Which is more popular in search, Belkins or Operatix?
Belkins91%201K searches
vs
Operatix0.22%480 searches

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Which is more popular in search, Belkins or Operatix?

Compare the agencies brands hire to generate B2B demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Belkins and Operatix among demand generation agencies worldwide, by month

Share of Search by month for Belkins, Operatix. The figures are in the table below the chart.

View monthly share of search table
MonthBelkinsCallboxCIENCELeadGeniusOperatix
Oct 202590.2%5.4%3.6%0.39%0.32%
Nov 202590.3%5.4%3.6%0.32%0.27%
Dec 202591%5.5%3%0.33%0.22%
Jan 202690.3%5.4%3.6%0.4%0.26%
Feb 202689.1%6.5%3.6%0.48%0.32%
Mar 202690.3%5.4%3.6%0.4%0.26%
Apr 202689.1%6.5%3.6%0.48%0.32%
May 202691%5.5%3%0.33%0.22%
Jun 202691%5.5%3%0.27%0.22%
Jul 202689.9%6.6%2.9%0.26%0.32%
Aug 202691%5.5%3%0.27%0.22%
Sep 2026—————

How has the Belkins and Operatix comparison changed over the last 12 months?

  • Belkins was ahead of Operatix in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Belkins’ estimated Share of Search among demand generation agencies worldwide moved from 90.2% to 91%, and its estimated monthly branded searches held steady at 201K.
  • Across the 11 months ending August 2026, Operatix’s estimated Share of Search among demand generation agencies worldwide moved from 0.32% to 0.22%, and its estimated monthly branded searches moved from 720 to 480.

How did search popularity change for demand generation agencies worldwide in August 2026?

  1. In August 2026, Belkins gained estimated Share of Search among demand generation agencies worldwide, from 89.9% to 91%.

  2. In August 2026, Operatix fell from 4th to 5th among demand generation agencies worldwide.

How each brand is measured

Brandwave collects information about searches that people make online using Belkins’ and Operatix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Belkins

1 branded search term

  • belkins

Operatix

1 branded search term

  • operatix

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.