Brandwave

Baseus vs mophie:Which is more popular by branded search?

In August 2026, Baseus had more branded searches than mophie among phone charger brands worldwide. Baseus was estimated to have 201K branded searches compared to mophie’s 18.1K, and held an 8.6% Share of Search versus mophie’s 0.78%. These are worldwide searches for English-language branded terms.

Share of Search among phone charger brands worldwide in August 2026Which is more popular in search, Baseus or mophie?
Baseus8.6%201K searches
vs
mophie0.78%18.1K searches

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Which is more popular in search, Baseus or mophie?

Compare the charger brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Baseus and mophie among phone charger brands worldwide, by month

Share of Search by month for Baseus, mophie. The figures are in the table below the chart.

View monthly share of search table
MonthAnkerUGREENBaseusBelkinmophie
Oct 202554%24.8%11.1%9.1%1%
Nov 202554.9%24.3%10.9%8.9%0.98%
Dec 202553.4%25.1%11.2%9.2%1%
Jan 202655.2%24.2%10.8%8.8%0.98%
Feb 202655%24.3%10.8%8.9%0.98%
Mar 202657.1%23.1%10.3%8.5%0.93%
Apr 202659.1%24.1%8.8%7.2%0.79%
May 202658.2%23.7%8.7%8.7%0.78%
Jun 202658.1%23.7%8.7%8.7%0.78%
Jul 202658.1%24.7%9%7.4%0.81%
Aug 202658.3%23.6%8.6%8.6%0.78%
Sep 2026—————

How has the Baseus and mophie comparison changed over the last 12 months?

  • Baseus was ahead of mophie in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Baseus’ estimated Share of Search among phone charger brands worldwide moved from 11.1% to 8.6%, and its estimated monthly branded searches moved from 246K to 201K.
  • Across the 11 months ending August 2026, mophie’s estimated Share of Search among phone charger brands worldwide moved from 1% to 0.78%, and its estimated monthly branded searches moved from 22.2K to 18.1K.

How did search popularity change for phone charger brands worldwide in August 2026?

  1. Estimated monthly branded searches for mophie worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

  2. Estimated monthly branded searches for Baseus worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Baseus’ and mophie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Baseus

1 branded search term

  • baseus

mophie

1 branded search term

  • mophie

How the Brand Demand Index is measured

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