Brandwave

Bark vs ZIWI Peak:Which is searched more?

In August 2026, ZIWI Peak had more branded searches than Bark among dog treat brands worldwide. ZIWI Peak was estimated to have 26.2K branded searches compared to Bark’s 22.2K, and held a 26% Share of Search versus Bark’s 22.1%. These are worldwide searches for English-language branded terms.

Share of Search among dog treat brands worldwide in August 2026Which is more popular in search, Bark or ZIWI Peak?
Bark22.1%22.2K searches
vs
ZIWI Peak26%26.2K searches

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Which is more popular in search, Bark or ZIWI Peak?

Compare the dog treat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bark and ZIWI Peak among dog treat brands worldwide, by month

Share of Search by month for ZIWI Peak, Bark. The figures are in the table below the chart.

View monthly share of search table
MonthZIWI PeakBark
Oct 202525.3%22.7%
Nov 202529.7%24.5%
Dec 202523.9%26.2%
Jan 202626.4%22.4%
Feb 202627.8%19.2%
Mar 202627.6%19.1%
Apr 202628.9%18.7%
May 202628.9%18.7%
Jun 202629.9%20.7%
Jul 202627.6%19.1%
Aug 202626%22.1%
Sep 2026——

How has the Bark and ZIWI Peak comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Bark took it in December 2025, ZIWI Peak took it in January 2026.
  • Across the 11 months ending August 2026, Bark’s estimated Share of Search among dog treat brands worldwide moved from 22.7% to 22.1%, and its estimated monthly branded searches held steady at 22.2K.
  • Across the 11 months ending August 2026, ZIWI Peak’s estimated Share of Search among dog treat brands worldwide moved from 25.3% to 26%, and its estimated monthly branded searches moved from 24.7K to 26.2K.

How did search popularity change for dog treat brands worldwide in August 2026?

  1. In August 2026, Bark gained estimated Share of Search among dog treat brands worldwide, from 19.1% to 22.1%.

  2. In August 2026, ZIWI Peak lost estimated Share of Search among dog treat brands worldwide, from 27.6% to 26%.

How each brand is measured

Brandwave collects information about searches that people make online using Bark’s and ZIWI Peak’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bark

1 branded search term

  • bark app

ZIWI Peak

2 branded search terms

  • ziwi
  • ziwi peak

How the Brand Demand Index is measured

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