Brandwave

Bark vs Schmackos:Which is searched more?

In August 2026, Bark had more branded searches than Schmackos among dog treat brands worldwide. Bark was estimated to have 22.2K branded searches compared to Schmackos’ 8.1K, and held a 22.1% Share of Search versus Schmackos’ 8.1%. These are worldwide searches for English-language branded terms.

Share of Search among dog treat brands worldwide in August 2026Which is more popular in search, Bark or Schmackos?
Bark22.1%22.2K searches
vs
Schmackos8.1%8.1K searches

Follow Bark vs Schmackos and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Bark or Schmackos?

Compare the dog treat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bark and Schmackos among dog treat brands worldwide, by month

Share of Search by month for Bark, Schmackos. The figures are in the table below the chart.

View monthly share of search table
MonthBarkSchmackos
Oct 202522.7%6.8%
Nov 202524.5%6%
Dec 202526.2%7.8%
Jan 202622.4%6.7%
Feb 202619.2%7%
Mar 202619.1%6.9%
Apr 202618.7%6.8%
May 202618.7%6.8%
Jun 202620.7%7.5%
Jul 202619.1%6.9%
Aug 202622.1%8.1%
Sep 2026——

How has the Bark and Schmackos comparison changed over the last 12 months?

  • Bark was ahead of Schmackos in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bark’s estimated Share of Search among dog treat brands worldwide moved from 22.7% to 22.1%, and its estimated monthly branded searches held steady at 22.2K.
  • Across the 11 months ending August 2026, Schmackos’ estimated Share of Search among dog treat brands worldwide moved from 6.8% to 8.1%, and its estimated monthly branded searches moved from 6.6K to 8.1K.

How did search popularity change for dog treat brands worldwide in August 2026?

  1. In August 2026, Bark gained estimated Share of Search among dog treat brands worldwide, from 19.1% to 22.1%.

  2. In August 2026, Schmackos gained estimated Share of Search among dog treat brands worldwide, from 6.9% to 8.1%.

How each brand is measured

Brandwave collects information about searches that people make online using Bark’s and Schmackos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bark

1 branded search term

  • bark app

Schmackos

1 branded search term

  • schmackos

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.