Brandwave

Baker Ross vs Confetti:Which is more popular by branded search?

In August 2026, Baker Ross had more branded searches than Confetti among party supplies worldwide. Baker Ross was estimated to have 27.1K branded searches compared to Confetti’s 430, and held a 1.9% Share of Search versus Confetti’s 0.03%. These are worldwide searches for English-language branded terms.

Share of Search among party supplies worldwide in August 2026Which is more popular in search, Baker Ross or Confetti?
Baker Ross1.9%27.1K searches
vs
Confetti0.03%430 searches

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Which is more popular in search, Baker Ross or Confetti?

Compare the party supplies people shop with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Baker Ross and Confetti among party supplies worldwide, by month

Share of Search by month for Baker Ross, Confetti. The figures are in the table below the chart.

View monthly share of search table
MonthParty CityOriental TradingBaker RossHobbycraftParty DelightsConfetti
Oct 202581.4%16.4%1.5%0.16%0.54%0.02%
Nov 202556.8%38.2%4.2%0.46%0.31%0.05%
Dec 202570.4%25.9%2.9%0.46%0.31%0.08%
Jan 202662%34.1%3.1%0.5%0.33%0.04%
Feb 202666%29.7%3.3%0.53%0.44%0.04%
Mar 202662%34.1%3.1%0.5%0.33%0.04%
Apr 202662.5%34.2%2.5%0.5%0.33%0.04%
May 202666.9%30.1%2.2%0.44%0.29%0.03%
Jun 202670.4%25.9%2.9%0.46%0.31%0.03%
Jul 202666.6%29.8%2.7%0.53%0.36%0.04%
Aug 202671%26.1%1.9%0.58%0.31%0.03%
Sep 2026——————

How has the Baker Ross and Confetti comparison changed over the last 12 months?

  • Baker Ross was ahead of Confetti in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Baker Ross’ estimated Share of Search among party supplies worldwide moved from 1.5% to 1.9%, and its estimated monthly branded searches moved from 60.5K to 27.1K.
  • Across the 11 months ending August 2026, Confetti’s estimated Share of Search among party supplies worldwide moved from 0.02% to 0.03%, and its estimated monthly branded searches moved from 910 to 430.

How did search popularity change for party supplies worldwide in August 2026?

  1. In August 2026, Baker Ross lost estimated Share of Search among party supplies worldwide, from 2.7% to 1.9%.

  2. Estimated monthly branded searches for Confetti worldwide fell 52.7% over 11 measured months, from 910 to 430 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Baker Ross’ and Confetti’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Baker Ross

1 branded search term

  • baker ross

Confetti

4 branded search terms

  • confetti team building
  • with confetti
  • withconfetti
  • withconfetti com

How the Brand Demand Index is measured

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