Brandwave

Babe Lash vs GrandeLASH:Which is more popular?

In September 2026, Babe Lash had more branded searches than GrandeLASH among lash serum brands worldwide. Babe Lash had about 74,000 branded searches, while GrandeLASH had 49,500. Babe Lash made up 20.5% of all lash serum brand searches we track, and GrandeLASH accounted for 13.7%. When we asked ChatGPT and Google AI Overviews about lash serum brands, GrandeLASH appeared in all five answers and Babe Lash in none.

Among lash serum brands worldwide in September 2026

Who do people search for more?

Babe Lash, about 49% more searches than GrandeLASH

Babe Lash 74K searchesGrandeLASH 49.5K searches

Who does AI mention more?

GrandeLASH, mentioned in every answer we collected

GrandeLASH in 5 of 5Babe Lash in 0 of 5

Who does AI recommend more?

GrandeLASH, the only one of the two named

GrandeLASH first in 3Babe Lash never named

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Top lash serum brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GrandeLASH appeared in all five answers. Babe Lash did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. The Ordinary1st
  2. RevitaLash2nd
  3. GrandeLASH3rd
  4. Vegamour4th
  5. Latisse5th
  6. Olaplex6th
  7. Babe Lash–
  8. Xlash–
  9. RapidLash–
  10. Neulash–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • GrandeLASH5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • The Ordinary4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Latisse3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RevitaLash2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vegamour2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Olaplex2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Babe Lash0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Xlash0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • RapidLash0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Neulash0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about lash serum brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Babe Lash or GrandeLASH more popular in search?

This chart shows how often people search Google for Babe Lash and GrandeLASH by name. Each line represents a brand's share of searches for all 11 lash serum brands we track, month by month, from English-language searches worldwide.

Babe Lash and GrandeLASH among lash serum brands worldwide, by month

Share of searches by month for Babe Lash, GrandeLASH. The figures are in the table below the chart.

View monthly share of searches table
MonthRevitaLashBabe LashLatisseGrandeLASHThe OrdinaryXlashRapidLashVegamourNeulashOlaplexLashfood
Oct 202522.2%27%18.2%14.9%8.1%6.7%1.6%0.59%0.39%0.18%0.22%
Nov 202522.5%27.6%15.1%15.1%6.8%10.1%1.4%0.59%0.39%0.2%0.18%
Dec 202523.9%29.3%16.1%13.1%7.2%7.2%1.4%0.78%0.41%0.41%0.19%
Jan 202625.3%20.8%20.8%13.9%7.6%7.6%1.9%0.83%0.44%0.55%0.23%
Feb 202628.1%18.9%23.1%12.7%6.9%6.9%1.7%0.74%0.41%0.26%0.18%
Mar 202625.8%21.2%21.2%14.2%6.3%7.8%1.9%0.68%0.45%0.37%0.17%
Apr 202630.4%16.7%20.4%13.7%7.5%7.5%1.8%0.99%0.52%0.36%0.2%
May 202624.8%16.6%24.8%13.6%7.4%9.1%1.8%0.8%0.52%0.36%0.2%
Jun 202626.8%17.9%26.8%12%6.6%6.6%1.6%0.71%0.56%0.3%0.17%
Jul 202624.6%20.1%24.6%13.5%7.4%6%1.8%0.79%0.52%0.44%0.16%
Aug 202623.5%19.2%23.5%12.9%8.6%8.6%2.1%0.62%0.42%0.49%0.12%
Sep 202625.1%20.5%20.5%13.7%9.2%7.5%1.8%0.67%0.44%0.44%0.11%

How has the Babe Lash and GrandeLASH comparison changed over the last 12 months?

3 findings
  • Babe Lash was ahead of GrandeLASH in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Babe Lash’s share of searches among lash serum brands worldwide moved from 27% to 20.5%, and its estimated monthly branded searches moved from 110K to 74K.
  • Across the 12 months ending September 2026, GrandeLASH’s share of searches among lash serum brands worldwide moved from 14.9% to 13.7%, and its estimated monthly branded searches moved from 60.5K to 49.5K.

How did search popularity change for lash serum brands worldwide in September 2026?

2 changes

  1. In September 2026, Babe Lash overtook Latisse to rank 2nd among lash serum brands worldwide, with 20.5% of the searches.

  2. In September 2026, GrandeLASH gained share of searches among lash serum brands worldwide, from 12.9% to 13.7%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Babe Lash’s and GrandeLASH’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Babe Lash

1 branded search term

  • babe lash

GrandeLASH

1 branded search term

  • grandelash

How the Brand Demand Index is measured

Other head-to-heads among lash serum brands

Creator with pink hair and a pink jacket

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