AWS Secrets Manager vs Infisical:Which is more popular?
In September 2026, Infisical had more branded searches than AWS Secrets Manager among secrets management platforms worldwide. Infisical had about 27,100 branded searches, while AWS Secrets Manager had 14,800. Infisical made up 2.1% of all secrets management platform searches we track, and AWS Secrets Manager accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about secrets management platforms, AWS Secrets Manager appeared in all five answers and Infisical in four. AWS Secrets Manager was mentioned before Infisical in three out of five answers.
Who do people search for more?
Infisical, about 83% more searches than AWS Secrets Manager
Who does AI mention more?
AWS Secrets Manager, mentioned in every answer we collected
Who does AI recommend more?
AWS Secrets Manager, named ahead of Infisical in 3 of 5 answers
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Top secrets management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, AWS Secrets Manager appeared in all five answers. Infisical was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. AWS Secrets Manager was listed before Infisical in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Vault1st
Infisical2nd- AWS Secrets Manager3rd
1Password4th- Akeyless5th
Doppler6th- Google Cloud Secret Manager7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
1Password5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Vault5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- AWS Secrets Manager5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Infisical4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Doppler3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Akeyless3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Google Cloud Secret Manager2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about secrets management platforms
5 answers
Asked ChatGPT
“Which secrets management platform should I use?”
Asked ChatGPT
“What are the best secrets management platforms?”
Asked ChatGPT
“What's the best secrets management platform for small dev team?”
Searched Google, AI Overview
“secrets management platform”
Searched Google, AI Overview
“store secrets securely”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is AWS Secrets Manager or Infisical more popular in search?
This chart shows how often people search Google for AWS Secrets Manager and Infisical by name. Each line represents a brand's share of searches for all seven secrets management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Infisical, AWS Secrets Manager. The figures are in the table below the chart.
View monthly share of searches table
| Month | 1Password | Doppler | Vault | Infisical | AWS Secrets Manager | Akeyless | Google Cloud Secret Manager |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 55.3% | 36.8% | 4.2% | 1.2% | 1.8% | 0.29% | 0.44% |
| Nov 2025 | 59.7% | 32.5% | 3.7% | 1.3% | 2% | 0.31% | 0.47% |
| Dec 2025 | 60% | 32.8% | 3.7% | 1.3% | 1.6% | 0.26% | 0.39% |
| Jan 2026 | 64.4% | 28.7% | 3.3% | 1.4% | 1.7% | 0.28% | 0.23% |
| Feb 2026 | 59.5% | 32.4% | 3.7% | 1.9% | 1.9% | 0.31% | 0.26% |
| Mar 2026 | 59.4% | 32.4% | 3.7% | 1.9% | 1.9% | 0.32% | 0.25% |
| Apr 2026 | 59.4% | 32.4% | 3.7% | 2.4% | 1.6% | 0.32% | 0.21% |
| May 2026 | 59.9% | 32.7% | 3% | 2.4% | 1.6% | 0.32% | 0.17% |
| Jun 2026 | 63.5% | 28.3% | 3.5% | 2.5% | 1.7% | 0.34% | 0.18% |
| Jul 2026 | 34.2% | 61.5% | 1.7% | 1.4% | 0.91% | 0.18% | 0.1% |
| Aug 2026 | 59.9% | 32.7% | 3% | 2.4% | 1.6% | 0.26% | 0.21% |
| Sep 2026 | 64.4% | 28.7% | 3.2% | 2.1% | 1.2% | 0.23% | 0.15% |
How has the AWS Secrets Manager and Infisical comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Infisical took it in April 2026.
- Across the 12 months ending September 2026, AWS Secrets Manager’s share of searches among secrets management platforms worldwide moved from 1.8% to 1.2%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
- Across the 12 months ending September 2026, Infisical’s share of searches among secrets management platforms worldwide moved from 1.2% to 2.1%, and its estimated monthly branded searches moved from 12.1K to 27.1K.
How did search popularity change for secrets management platforms worldwide in September 2026?
2 changes

Estimated monthly branded searches for Infisical worldwide rose 124% over 12 measured months, from 12.1K to 27.1K in September 2026.
Estimated monthly branded searches for AWS Secrets Manager worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using AWS Secrets Manager’s and Infisical’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
AWS Secrets Manager
1 branded search term
- aws secrets manager
Infisical
1 branded search term
- infisical
Other head-to-heads among secrets management platforms

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