Brandwave

AWS Device Farm vs Sauce Labs:Which is more popular?

In September 2026, Sauce Labs had more branded searches than AWS Device Farm among mobile app testing platforms worldwide. Sauce Labs had about 40,500 branded searches, while AWS Device Farm had 3,600. Sauce Labs made up 13.6% of all mobile app testing platform searches we track, and AWS Device Farm accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about mobile app testing platforms, Sauce Labs appeared in four of the five answers and AWS Device Farm in three. Sauce Labs was mentioned before AWS Device Farm in every answer that named either.

Among mobile app testing platforms worldwide in September 2026

Who do people search for more?

Sauce Labs, about 11 searches for every 1 for AWS Device Farm

Sauce Labs 40.5K searchesAWS Device Farm 3.6K searches

Who does AI mention more?

Sauce Labs, mentioned in 4 of 5 answers, AWS Device Farm in 3

Sauce Labs in 4 of 5AWS Device Farm in 3 of 5

Who does AI recommend more?

Sauce Labs, named ahead of AWS Device Farm in 4 of 4 answers

Sauce Labs first in 4AWS Device Farm never first

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Top mobile app testing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sauce Labs was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. AWS Device Farm was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Sauce Labs was listed before AWS Device Farm in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Appium1st
  2. BrowserStack2nd
  3. Sauce Labs3rd
  4. Maestro4th
  5. AWS Device Farm5th
  6. TestMu AI6th
  7. Kobiton7th
  8. Firebase Test Lab8th
  9. Perfecto–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Appium5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BrowserStack4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sauce Labs4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AWS Device Farm3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Firebase Test Lab3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kobiton3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Maestro3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • TestMu AI2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Perfecto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about mobile app testing platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is AWS Device Farm or Sauce Labs more popular in search?

This chart shows how often people search Google for AWS Device Farm and Sauce Labs by name. Each line represents a brand's share of searches for all nine mobile app testing platforms we track, month by month, from English-language searches worldwide.

AWS Device Farm and Sauce Labs among mobile app testing platforms worldwide, by month

Share of searches by month for Sauce Labs, AWS Device Farm. The figures are in the table below the chart.

View monthly share of searches table
MonthBrowserStackSauce LabsAppiumTestMu AIAWS Device FarmFirebase Test LabKobitonMaestroPerfecto
Oct 202560.6%9.9%12.2%12.2%1.6%1.3%1.1%0.29%0.88%
Nov 202564.8%7.1%10.6%13%1.7%1.1%0.94%0.26%0.41%
Dec 202565%7.1%10.7%13%1.4%1.1%0.95%0.22%0.4%
Jan 202663%6.9%10.3%15.5%1.4%1.4%0.92%0.28%0.32%
Feb 202670.9%7.8%7.8%9.5%1%1%1.3%0.28%0.3%
Mar 202670.6%6.4%9.5%9.5%1.3%1.3%1%0.28%0.25%
Apr 202670.1%6.3%9.4%9.4%1.5%1.5%1%0.34%0.3%
May 202669.5%7.7%9.4%9.4%1.2%1.2%1%0.34%0.29%
Jun 202665.2%10.7%10.7%8.8%1.4%1.4%1.1%0.34%0.29%
Jul 202673%6.6%8.1%8.1%1.3%1.3%1.1%0.36%0.29%
Aug 202667.3%13.6%7.4%7.4%1.2%1.2%1.2%0.33%0.28%
Sep 202667.4%13.6%7.4%7.4%1.2%1.2%1.2%0.33%0.24%

How has the AWS Device Farm and Sauce Labs comparison changed over the last 12 months?

3 findings

How did search popularity change for mobile app testing platforms worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for Sauce Labs worldwide rose 49.4% over 12 measured months, from 27.1K to 40.5K in September 2026.

  2. Estimated monthly branded searches for AWS Device Farm worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using AWS Device Farm’s and Sauce Labs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AWS Device Farm

1 branded search term

  • aws device farm

Sauce Labs

1 branded search term

  • sauce labs

How the Brand Demand Index is measured

Other head-to-heads among mobile app testing platforms

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