Audio Up vs Sonic Influencer Marketing:Which is searched more?

In August 2026, Audio Up had more branded searches than Sonic Influencer Marketing among podcast marketing agencies worldwide. Audio Up was estimated to have 480 branded searches compared to Sonic Influencer Marketing’s 10, and held a 3.8% Share of Search versus Sonic Influencer Marketing’s 0.08%. These are worldwide searches for English-language branded terms.

Share of Search among podcast marketing agencies worldwide in August 2026Which is more popular in search, Audio Up or Sonic Influencer Marketing?

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Which is more popular in search, Audio Up or Sonic Influencer Marketing?

Compare the agencies brands hire for podcast advertising. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Audio Up and Sonic Influencer Marketing among podcast marketing agencies worldwide, by month

Month	Audio Up	Sonic Influencer Marketing
Oct 2025	3.5%	0.03%
Nov 2025	4.4%	0.05%
Dec 2025	4.9%	0.05%
Jan 2026	4.3%	0.05%
Feb 2026	5.7%	0.07%
Mar 2026	5%	0.06%
Apr 2026	4.7%	0.11%
May 2026	5.4%	0.12%
Jun 2026	6.1%	0.07%
Jul 2026	4.2%	0.07%
Aug 2026	3.8%	0.08%
Sep 2026	—	—

How has the Audio Up and Sonic Influencer Marketing comparison changed over the last 12 months?

3 findings

Audio Up was ahead of Sonic Influencer Marketing in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Audio Up’s estimated Share of Search among podcast marketing agencies worldwide moved from 3.5% to 3.8%, and its estimated monthly branded searches moved from 1K to 480.
Across the 11 months ending August 2026, Sonic Influencer Marketing’s estimated Share of Search among podcast marketing agencies worldwide moved from 0.03% to 0.08%, and its estimated monthly branded searches held steady at 10.

How did search popularity change for podcast marketing agencies worldwide in August 2026?

1 change

Estimated monthly branded searches for Audio Up worldwide fell 52% over 11 measured months, from 1K to 480 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Audio Up’s and Sonic Influencer Marketing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.