Aston Martin vs Land Rover:Which is searched more?
In September 2026, Aston Martin and Land Rover were level on Share of Search among car brands worldwide, with an estimated 1.5M branded searches each, at 0.79% estimated Share of Search each. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Aston Martin or Land Rover?
Compare automotive marques buyers weigh for new and used cars, utes, and SUVs. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Aston Martin, Land Rover. The figures are in the table below the chart.
View monthly share of search table
| Month | Honda | Toyota | BMW | Tesla | Volkswagen | Mercedes-Benz | BYD | Hyundai | Kia | Porsche | Audi | Ford | Lamborghini | Ferrari | Mazda | Aston Martin | Land Rover |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 6% | 5.4% | 5.4% | 4.4% | 4.4% | 4.9% | 3% | 3.6% | 2.4% | 3% | 2.4% | 2.4% | 2.4% | 2% | 1.6% | 0.88% | 0.72% |
| Nov 2025 | 6.1% | 5.7% | 4.7% | 3.9% | 4.7% | 5.3% | 3.2% | 3.9% | 2.1% | 3.2% | 2.1% | 2.6% | 2.1% | 1.7% | 1.7% | 0.77% | 0.77% |
| Dec 2025 | 6.2% | 5.9% | 4.9% | 4% | 4.9% | 5.4% | 2.7% | 3.3% | 2.2% | 3.3% | 2.2% | 2.7% | 2.2% | 1.8% | 1.8% | 0.97% | 0.8% |
| Jan 2026 | 6% | 6.5% | 5.3% | 3.6% | 4.4% | 4.9% | 3.6% | 3.6% | 2.4% | 2.9% | 2.4% | 2.4% | 2% | 1.6% | 2% | 0.88% | 0.72% |
| Feb 2026 | 6.4% | 6.1% | 5% | 4.1% | 5% | 4.6% | 3.3% | 3.3% | 2.7% | 2.7% | 2.7% | 2.2% | 2.2% | 1.8% | 1.8% | 1% | 0.82% |
| Mar 2026 | 6.2% | 5.4% | 5.4% | 3.7% | 4.5% | 5% | 3.7% | 3.7% | 2.4% | 3% | 2.4% | 2.4% | 2% | 1.6% | 1.6% | 1.1% | 0.73% |
| Apr 2026 | 6.4% | 5.6% | 4.6% | 4.6% | 4.6% | 5.1% | 3.8% | 3.1% | 2.5% | 3.1% | 2.1% | 2.1% | 2.1% | 1.7% | 1.7% | 0.92% | 0.75% |
| May 2026 | 6.5% | 5.6% | 4.6% | 3.8% | 4.6% | 5.2% | 3.8% | 3.1% | 2.5% | 3.1% | 2.1% | 2.1% | 2.1% | 2.1% | 1.7% | 0.93% | 0.76% |
| Jun 2026 | 6.6% | 6.2% | 5.1% | 4.2% | 4.2% | 4.6% | 3.4% | 3.4% | 2.3% | 2.8% | 2.3% | 2.3% | 2.3% | 1.9% | 1.9% | 0.83% | 0.68% |
| Jul 2026 | 6.5% | 6.2% | 5.1% | 4.2% | 5.1% | 4.6% | 3.4% | 3.4% | 2.3% | 2.8% | 2.3% | 2.3% | 1.9% | 1.5% | 1.9% | 0.83% | 0.83% |
| Aug 2026 | 6.4% | 5.9% | 4.9% | 4% | 4.9% | 4.4% | 3.3% | 3.3% | 2.7% | 2.7% | 2.2% | 2.2% | 2.2% | 1.8% | 1.8% | 0.97% | 0.65% |
| Sep 2026 | 6.2% | 5.8% | 4.8% | 4.8% | 4.8% | 4.4% | 3.9% | 3.2% | 2.6% | 2.6% | 2.1% | 2.1% | 2.1% | 1.8% | 1.8% | 0.79% | 0.79% |
How has the Aston Martin and Land Rover comparison changed over the last 12 months?
3 findings
- Aston Martin was ahead of Land Rover in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Aston Martin’s estimated Share of Search among car brands worldwide moved from 0.88% to 0.79%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
- Across the 12 months ending September 2026, Land Rover’s estimated Share of Search among car brands worldwide moved from 0.72% to 0.79%, and its estimated monthly branded searches held steady at 1.5M.
How did search popularity change for car brands worldwide in September 2026?
2 changes

In September 2026, Land Rover rose from 45th to 41st among car brands worldwide.

In September 2026, Aston Martin fell from 30th to 39th among car brands worldwide.
Other head-to-heads among car brands
How each brand is measured
Brandwave collects information about searches that people make online using Aston Martin’s and Land Rover’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Aston Martin
1 branded search term
- aston martin
Land Rover
1 branded search term
- land rover

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