Brandwave

Aston Martin vs Genesis:Which is more popular?

In September 2026, Genesis had more branded searches than Aston Martin among car brands worldwide. Genesis had about 1.8 million branded searches, while Aston Martin had 1.5 million. Genesis made up 0.97% of all car brand searches we track, and Aston Martin accounted for 0.79%. When we asked ChatGPT and Google AI Overviews about car brands, Aston Martin and Genesis each appeared in one of the five answers.

Among car brands worldwide in September 2026

Who do people search for more?

Genesis, about 22% more searches than Aston Martin

Genesis 1.8M searchesAston Martin 1.5M searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

Aston Martin in 1 of 5Genesis in 1 of 5

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Top car brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Aston Martin and Genesis were each mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Toyota1st
  2. Honda2nd
  3. Mazda3rd
  4. Hyundai4th
  5. BMW5th
  6. Tesla6th
  7. Ford7th
  8. Porsche8th
  9. +4 more
  10. Aston Martin13th
  11. +1 more
  12. Genesis15th
  13. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Honda5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Toyota5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hyundai4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mazda4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tesla3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BMW2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Porsche2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Genesis1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Aston Martin1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

+7 more

See every answer about car brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Aston Martin or Genesis more popular in search?

This chart shows how often people search Google for Aston Martin and Genesis by name. Each line represents a brand's share of searches for all 85 car brands we track, month by month, from English-language searches worldwide.

Aston Martin and Genesis among car brands worldwide, by month

Share of searches by month for Genesis, Aston Martin. The figures are in the table below the chart.

View monthly share of searches table
MonthHondaToyotaBMWTeslaVolkswagenMercedes-BenzBYDHyundaiKiaPorscheAudiFordLamborghiniFerrariMazdaGenesisAston Martin
Oct 20255.7%5.4%5.4%4.4%4.4%5%3%3.6%2.4%3%2.4%2.4%2.4%2%1.6%0.89%0.89%
Nov 20255.8%5.8%4.7%3.9%4.7%5.3%3.2%3.9%2.1%3.2%2.1%2.6%2.1%1.7%1.7%0.95%0.78%
Dec 20256%5.9%4.9%4%4.9%5.4%2.7%3.3%2.2%3.3%2.2%2.7%2.2%1.8%1.8%0.98%0.98%
Jan 20265.8%6.5%5.3%3.6%4.4%4.9%3.6%3.6%2.4%2.9%2.4%2.4%2%1.6%2%0.88%0.88%
Feb 20266.2%6.1%5%4.1%5%4.6%3.4%3.4%2.7%2.7%2.7%2.2%2.2%1.8%1.8%1%1%
Mar 20265.9%5.5%5.5%3.7%4.5%5%3.7%3.7%2.5%3%2.5%2.5%2%1.6%1.6%0.9%1.1%
Apr 20266.1%5.6%4.6%4.6%4.6%5.2%3.8%3.1%2.5%3.1%2.1%2.1%2.1%1.7%1.7%0.92%0.92%
May 20266.2%5.7%4.7%3.8%4.7%5.2%3.8%3.1%2.6%3.1%2.1%2.1%2.1%2.1%1.7%0.93%0.93%
Jun 20266.3%6.2%5.1%4.2%4.2%4.7%3.4%3.4%2.3%2.8%2.3%2.3%2.3%1.9%1.9%1%0.84%
Jul 20266.3%6.2%5.1%4.2%5.1%4.7%3.4%3.4%2.3%2.8%2.3%2.3%1.9%1.5%1.9%1%0.84%
Aug 20266.1%5.9%4.9%4%4.9%4.5%3.3%3.3%2.7%2.7%2.2%2.2%2.2%1.8%1.8%0.98%0.98%
Sep 20265.9%5.9%4.8%4.8%4.8%4.4%3.9%3.2%2.6%2.6%2.2%2.2%2.2%1.8%1.8%0.97%0.79%

How has the Aston Martin and Genesis comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Aston Martin took it in March 2026, Genesis took it in June 2026.
  • Across the 12 months ending September 2026, Aston Martin’s share of searches among car brands worldwide moved from 0.89% to 0.79%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
  • Across the 12 months ending September 2026, Genesis’ share of searches among car brands worldwide moved from 0.89% to 0.97%, and its estimated monthly branded searches held steady at 1.8M.

How did search popularity change for car brands worldwide in September 2026?

2 changes
  1. In September 2026, Genesis rose from 36th to 35th among car brands worldwide.

  2. In September 2026, Aston Martin fell from 30th to 39th among car brands worldwide.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Aston Martin’s and Genesis’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Aston Martin

1 branded search term

  • aston martin

Genesis

1 branded search term

  • genesis

How the Brand Demand Index is measured

Other head-to-heads among car brands

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