Brandwave

Asteria Hair vs Rene of Paris:Which is more popular?

In October 2026, Asteria Hair had more branded searches than Rene of Paris among wig brands worldwide. Asteria Hair had about 6,600 branded searches, while Rene of Paris had 4,400. Asteria Hair made up 1.3% of all wig brand searches we track, and Rene of Paris accounted for 0.86%. When we asked ChatGPT and Google AI Overviews about wig brands, neither Asteria Hair nor Rene of Paris appeared in any of the five answers.

Among wig brands worldwide in October 2026

Who do people search for more?

Asteria Hair, about 50% more searches than Rene of Paris

Asteria Hair 6.6K searchesRene of Paris 4.4K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Asteria Hair in 0 of 5Rene of Paris in 0 of 5

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Top wig brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Asteria Hair nor Rene of Paris showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Luvme1st
  2. UNice2nd
  3. Jon Renau3rd
  4. Ellen Wille4th
  5. Raquel Welch5th
  6. Hairvivi6th
  7. Wigs.com7th
  8. Arda Wigs–
  9. +3 more
  10. Asteria Hair–
  11. Rene of Paris–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Luvme4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • UNice4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Jon Renau3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ellen Wille2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hairvivi1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Raquel Welch1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wigs.com1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Arda Wigs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Asteria Hair0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rene of Paris0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about wig brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is Asteria Hair or Rene of Paris more popular in search?

This chart shows how often people search Google for Asteria Hair and Rene of Paris by name. Each line represents a brand's share of searches for all 13 wig brands we track, month by month, from English-language searches worldwide.

Asteria Hair and Rene of Paris among wig brands worldwide, by month

Share of searches by month for Asteria Hair, Rene of Paris. The figures are in the table below the chart.

View monthly share of searches table
MonthLuvmeUNiceHairviviRaquel WelchWigs.comArda WigsBeautyforeverNadulaWest KissAsteria HairJon RenauEllen WilleRene of Paris
Nov 202556.2%20.5%6.2%4.1%1.5%1.5%1.5%1.5%2.8%1.5%1.2%1%0.45%
Dec 202551.3%22.9%6.9%4.6%1.7%1.4%2.1%1.7%2.5%1.7%1.7%1.1%0.4%
Jan 202650.1%22.4%6.7%5.5%2%1.6%2%1.3%3%1.6%1.6%1.3%0.59%
Feb 202651.4%23%5.7%5.7%1.7%1.7%1.7%1.4%2.5%1.7%1.4%1.1%1.1%
Mar 202646.6%25.6%7.7%5.1%1.9%1.5%1.9%1.5%2.8%1.9%1.3%1.3%1%
Apr 202651.4%23%6.9%4.6%2.1%1.7%1.7%1.4%2.1%1.7%1.4%1.4%0.75%
May 202652%23.3%5.7%4.7%2.1%1.7%1.7%1.4%2.1%1.7%1.4%1.4%0.76%
Jun 202653.9%24.1%4.9%4%2.2%1.8%1.8%1.2%1.8%1.4%1.2%1.2%0.64%
Jul 202653%23.7%5.8%3.9%2.1%1.7%1.7%1.2%1.7%1.7%1.4%1.2%0.63%
Aug 202657.4%21%6.3%3.4%1.9%1.5%1.5%1%1.5%1.5%1.3%1%0.55%
Sep 202656.3%20.6%6.2%5.1%2.3%1.5%1.5%1%1.5%1.2%1.2%1%0.54%
Oct 202648.4%26.5%6.5%5.3%2.4%1.6%1.6%1.6%1.6%1.3%1.3%1.1%0.86%

How has branded search for Asteria Hair and Rene of Paris changed worldwide over the last 12 months?

3 findings
  • Asteria Hair was ahead of Rene of Paris in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Asteria Hair’s share of searches among wig brands worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
  • Across the 12 months ending October 2026, Rene of Paris’ share of searches among wig brands worldwide moved from 0.45% to 0.86%, and its estimated monthly branded searches moved from 2.4K to 4.4K.

How did search popularity change for wig brands worldwide in October 2026?

3 changes
  1. In October 2026, Nadula overtook West Kiss and 3 others to rank 8th among wig brands worldwide, with 1.6% of the searches.

  2. Estimated monthly branded searches for Rene of Paris worldwide rose 83.3% over 12 measured months, from 2.4K to 4.4K in October 2026.

  3. Estimated monthly branded searches for Asteria Hair worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in October 2026.

How are Asteria Hair’s and Rene of Paris’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Asteria Hair’s and Rene of Paris’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Asteria Hair

1 branded search term

  • asteria hair

Rene of Paris

1 branded search term

  • rene of paris wigs

How the Brand Demand Index is measured

Other head-to-heads among wig brands

Creator with pink hair and a pink jacket

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