Brandwave

Aspire vs insightIQ:Which is more popular?

In September 2026, Aspire had more branded searches than insightIQ among creator CRM platforms worldwide. Aspire had about 1,980 branded searches, while insightIQ had 390. Aspire made up 0.79% of all creator CRM platform searches we track, and insightIQ accounted for 0.16%. When we asked ChatGPT and Google AI Overviews about creator CRM platforms, Aspire appeared in three of the five answers and insightIQ in none.

Among creator CRM platforms worldwide in September 2026

Who do people search for more?

Aspire, about 5 searches for every 1 for insightIQ

Aspire 2K searchesinsightIQ 390 searches

Who does AI mention more?

Aspire, mentioned in 3 of 5 answers, insightIQ in 0

Aspire in 3 of 5insightIQ in 0 of 5

Who does AI recommend more?

Aspire, the only one of the two named

Aspire first in 3insightIQ never named

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Top creator CRM platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Aspire was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. insightIQ did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Modash1st
  2. Passionfroot2nd
  3. Aspire3rd
  4. GRIN4th
  5. CreatorIQ5th
  6. Upfluence6th
  7. SARAL–
  8. AhaCreator–
  9. Launchmetrics–
  10. +4 more
  11. insightIQ–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Modash4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CreatorIQ3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Aspire3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GRIN3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Upfluence2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Passionfroot2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SARAL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AhaCreator0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Launchmetrics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • insightIQ0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+4 more

See every answer about creator CRM platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Aspire or insightIQ more popular in search?

This chart shows how often people search Google for Aspire and insightIQ by name. Each line represents a brand's share of searches for all 14 creator CRM platforms we track, month by month, from English-language searches worldwide.

Aspire and insightIQ among creator CRM platforms worldwide, by month

Share of searches by month for Aspire, insightIQ. The figures are in the table below the chart.

View monthly share of searches table
MonthSARALModashCreatorIQUpfluenceAhaCreatorLaunchmetricsPassionfrootTraackrInfluencer HeroAspireLater InfluenceArchiveGRINinsightIQ
Oct 202554.4%13.5%10.9%11%0.01%3.3%0.77%2.7%1.5%0.74%0.53%0.35%0.29%0.16%
Nov 202557.3%14.3%7.7%11.6%0.02%2.3%0.81%2.8%1.2%0.79%0.43%0.31%0.31%0.17%
Dec 202564.6%13.2%5.8%8.8%0.03%1.7%0.94%2.1%1.1%0.7%0.35%0.28%0.23%0.13%
Jan 202647.2%21.6%7.8%11.9%0.02%2.8%1.2%3.5%1.5%1%0.57%0.38%0.31%0.17%
Feb 202644.4%20.2%8.9%13.8%0.43%4%1.2%3.2%1.4%1.1%0.51%0.35%0.35%0.19%
Mar 202641.1%23%8.2%12.8%2%3.7%1.3%3.7%1.6%1.1%0.47%0.4%0.33%0.22%
Apr 202650.5%19%6.8%11.8%2.5%2.5%1.1%2.5%1.4%0.94%0.39%0.33%0.27%0.15%
May 202643.7%24.4%8.7%9.4%2.6%3.2%1.7%2.6%1.4%0.98%0.44%0.35%0.35%0.23%
Jun 202659.7%15%6.5%6.6%3.6%2.4%1%2.4%1.1%0.65%0.38%0.26%0.26%0.17%
Jul 202651.2%19.1%6.9%6.9%4.6%3.1%2.5%2.5%1.1%0.84%0.52%0.27%0.27%0.18%
Aug 202650.4%19%8.3%6.9%4.5%2.5%2.5%2.5%1.1%0.85%0.62%0.33%0.33%0.22%
Sep 202653.8%16.4%7.2%5.9%5.9%3.2%2.2%2.2%0.96%0.79%0.66%0.29%0.29%0.16%

How has the Aspire and insightIQ comparison changed over the last 12 months?

3 findings
  • Aspire was ahead of insightIQ in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Aspire’s share of searches among creator CRM platforms worldwide moved from 0.74% to 0.79%, and its estimated monthly branded searches moved from 1.9K to 2K.
  • Across the 12 months ending September 2026, insightIQ’s share of searches among creator CRM platforms worldwide held steady at 0.16%, and its estimated monthly branded searches held steady at 390.

How did search popularity change for creator CRM platforms worldwide in September 2026?

0 changes

Neither Aspire nor insightIQ moved beyond provider rounding among creator CRM platforms in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Aspire’s and insightIQ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Aspire

3 branded search terms

  • aspire influencer
  • aspire influencer marketing
  • aspire marketing

insightIQ

1 branded search term

  • insight iq

How the Brand Demand Index is measured

Other head-to-heads among creator CRM platforms

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