Brandwave

Articulate vs Blackboard:Which is searched more?

In September 2026, Blackboard had more branded searches than Articulate among LMS brands worldwide. Blackboard was estimated to have 6.6K branded searches compared to Articulate’s 590, and held a 0.35% Share of Search versus Articulate’s 0.03%. These are worldwide searches for English-language branded terms.

Share of Search among LMS brands worldwide in September 2026Which is more popular in search, Articulate or Blackboard?
Articulate0.03%590 searches
vs
Blackboard0.35%6.6K searches
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Which is more popular in search, Articulate or Blackboard?

Compare the lms brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Articulate and Blackboard among LMS brands worldwide, by month

Share of Search by month for Blackboard, Articulate. The figures are in the table below the chart.

View monthly share of search table
MonthD2LDoceboBlackboardArticulate
Oct 202596.5%2.6%0.78%0.06%
Nov 202596.8%2.2%0.96%0.05%
Dec 202595.4%3.1%1.4%0.06%
Jan 202696.6%2.6%0.78%0.05%
Feb 202696.7%2.6%0.64%0.05%
Mar 202696.1%3.2%0.63%0.06%
Apr 202696.2%3.2%0.52%0.06%
May 202696.1%3.2%0.63%0.06%
Jun 202693.7%5.6%0.61%0.08%
Jul 202692.2%6.8%0.9%0.12%
Aug 202695%3.8%1.1%0.07%
Sep 202698.2%1.5%0.35%0.03%

How has the Articulate and Blackboard comparison changed over the last 12 months?

  • Blackboard was ahead of Articulate in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Articulate’s estimated Share of Search among LMS brands worldwide moved from 0.06% to 0.03%, and its estimated monthly branded searches moved from 720 to 590.
  • Across the 12 months ending September 2026, Blackboard’s estimated Share of Search among LMS brands worldwide moved from 0.78% to 0.35%, and its estimated monthly branded searches moved from 9.9K to 6.6K.

How did search popularity change for LMS brands worldwide in September 2026?

  1. In September 2026, Blackboard lost estimated Share of Search among LMS brands worldwide, from 1.1% to 0.35%.

  2. Estimated monthly branded searches for Articulate worldwide fell 18.1% over 12 measured months, from 720 to 590 in September 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Articulate’s and Blackboard’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Articulate

1 branded search term

  • articulate lms

Blackboard

1 branded search term

  • blackboard lms

How the Brand Demand Index is measured

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