Brandwave

Anyword vs Jasper:Which is more popular by branded search?

In August 2026, Jasper had more branded searches than Anyword among AI marketing copy tools worldwide. Jasper was estimated to have 60.6K branded searches compared to Anyword’s 7.8K, and held a 44% Share of Search versus Anyword’s 5.7%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among AI marketing copy tools worldwide in August 2026Which is more popular in search, Anyword or Jasper?
Anyword5.7%7.8K searches
vs
Jasper44%60.6K searches

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Which is more popular in search, Anyword or Jasper?

Compare specialized tools for drafting marketing copy and campaign content. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Anyword and Jasper among AI marketing copy tools worldwide, by month

Share of Search by month for Jasper, Anyword. The figures are in the table below the chart.

View monthly share of search table
MonthJasperCopy.aiWritesonicRytrAnyword
Oct 202539.6%26.8%19.3%11.6%2.7%
Nov 202541.9%23%20.4%11.9%2.8%
Dec 202536.1%24.1%21.5%15.3%3%
Jan 202643.5%23.8%17.3%12.4%3%
Feb 202643.2%23.8%17.3%12.8%3%
Mar 202648.1%21.5%15.7%12%2.7%
Apr 202644.3%24.4%17.7%11.1%2.5%
May 202644%24.8%17.5%10.9%2.9%
Jun 202643.9%24.4%17.8%10.9%2.9%
Jul 202642.6%23.6%17.6%12.4%3.7%
Aug 202644%24.1%15.3%10.9%5.7%
Sep 2026—————

How has the Anyword and Jasper comparison changed over the last 12 months?

  • Jasper was ahead of Anyword in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Anyword’s estimated Share of Search among AI marketing copy tools worldwide moved from 2.7% to 5.7%, and its estimated monthly branded searches moved from 9.1K to 7.8K.
  • Across the 11 months ending August 2026, Jasper’s estimated Share of Search among AI marketing copy tools worldwide moved from 39.6% to 44%, and its estimated monthly branded searches moved from 135K to 60.6K.

How did search popularity change for AI marketing copy tools worldwide in August 2026?

  1. In August 2026, Anyword gained estimated Share of Search among AI marketing copy tools worldwide, from 3.7% to 5.7%.

  2. In August 2026, Jasper gained estimated Share of Search among AI marketing copy tools worldwide, from 42.6% to 44%.

How each brand is measured

Brandwave collects information about searches that people make online using Anyword’s and Jasper’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anyword

3 branded search terms

  • anyword
  • anyword ai
  • anyword ai writer

Jasper

3 branded search terms

  • jasper ai
  • jasper marketing ai
  • jasper.ai

How the Brand Demand Index is measured

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