Brandwave

Anima vs Chai:Which is more popular by branded search?

In August 2026, Chai had more branded searches than Anima among AI companion apps worldwide. Chai was estimated to have 18.1K branded searches compared to Anima’s 14.8K, and held a 0.09% Share of Search versus Anima’s 0.07%. These are worldwide searches for English-language branded terms.

Share of Search among AI companion apps worldwide in August 2026Which is more popular in search, Anima or Chai?
Anima0.07%14.8K searches
vs
Chai0.09%18.1K searches

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Which is more popular in search, Anima or Chai?

Compare the apps people chat with AI characters in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Anima and Chai among AI companion apps worldwide, by month

Share of Search by month for Chai, Anima. The figures are in the table below the chart.

View monthly share of search table
MonthCharacter.AINomiReplikaChaiAnima
Oct 202598.9%0.29%0.66%0.11%0.07%
Nov 202598.8%0.29%0.66%0.13%0.07%
Dec 202599%0.29%0.54%0.13%0.07%
Jan 202699%0.29%0.54%0.13%0.06%
Feb 202699%0.29%0.54%0.11%0.07%
Mar 202698.9%0.36%0.54%0.11%0.09%
Apr 202698.7%0.44%0.65%0.13%0.11%
May 202698.7%0.53%0.53%0.13%0.11%
Jun 202698.8%0.53%0.44%0.11%0.09%
Jul 202698.7%0.53%0.44%0.29%0.07%
Aug 202698.9%0.53%0.44%0.09%0.07%
Sep 2026—————

How has the Anima and Chai comparison changed over the last 12 months?

  • Chai was ahead of Anima in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Anima’s estimated Share of Search among AI companion apps worldwide held steady at 0.07%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
  • Across the 11 months ending August 2026, Chai’s estimated Share of Search among AI companion apps worldwide moved from 0.11% to 0.09%, and its estimated monthly branded searches moved from 27.1K to 18.1K.

How did search popularity change for AI companion apps worldwide in August 2026?

  1. Estimated monthly branded searches for Chai worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.

  2. Estimated monthly branded searches for Anima worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Anima’s and Chai’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anima

1 branded search term

  • anima ai

Chai

1 branded search term

  • chai app

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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